Tv Advertising

Ron Dicker

Liquor Advertising Floods Television After Decades-Long Dry Spell

HuffingtonPost.com | Ron Dicker | Posted 05.24.2012

Read More: Jagermeister, Bethenny Frankel, Cable Television, Cbs, TV Advertising, Video, Liquor, Commercials, Advertising, Bravo TV, Alcohol, TV Commercials, Booze, Bravo, Abc, Fox, Bethenny Frankel Skinnygirl, TV Networks, Nbc, Business News

Already a fast-track brand, Skinnygirl Cocktails turned to an old ad platform for a pick-me-up. The company, founded by reality show star Bethenny ...

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Mad Men Through The Boomer Lens: When it Comes to Affairs, Boy, How Times Have Changed!

Steven C. Eisner | Posted 05.08.2012

Read More: Television, Entertainment, TV Advertising, 1960s, Pete Campbell, Lady Lazarus, Don Draper, Affairs, Mad Men, Peter Campbell, Fifty News
Steven C. Eisner

Is Weiner readying Peter's so easily turned head for the chopping block?

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Starbucks Takes Another Stab At TV Ads

Posted 03.13.2012

Read More: Starbucks Marketing, Video, Advertising, Tv Ads Starbucks, Starbucks Tv Ad, Starbucks UK, Starbucks, Starbucks Commercials, Starbucks Comeback, TV Advertising, Food News

When it comes to marketing, Starbucks has usually relied on word-of-mouth and social media to raise awareness about its products. And in many markets,...

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Boycott Lowe's? Controversial Decision On TV Ads Brings Backlash

AP | By CHRISTOPHER WEBER | Posted 02.11.2012

Read More: Tlc All American Muslim, All American Muslim, Lowe's Boycott, Tlc, American Muslims, Muslim Reality TV, Lowe's, Dearborn, Lowes All American Muslim, Lowes, TV Advertising, Detroit News

LOS ANGELES -- Lowe's Home Improvement has found itself facing a backlash after the retail giant pulled ads from a reality show about American Muslims...

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Insider: Playboy Was In Bed With Producers of The Playboy Club

N. E. Marsden | Posted 12.17.2011

Read More: Children's Television Council, Abc, Hugh Hefner, Feminist, Nbc, Nudity, Playboy, The Girls Next Door, TV Advertising, Mad Men, Decency, Television, Broadcast Indecency, Kendra Wilkinson, Kendra Wilkinson Playboy, Playboy Bunny, Infomercial, Nora Ephron, Network Television, Kendra, Television Drama, The Playboy Club, Porn, Pornography, Morality in Media, Broadcast Television, Soft Porn, Anti-Porn Groups, Gloria Steinem, Embedded Advertising, Media News
N. E. Marsden

NBC axed the show after episode 3. Feminists, parents and anti-porn groups that boycotted the program are elated -- but arguably Playboy will come out on top for three reasons.

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The Naked Nielsens

Marty Kaplan | Posted 06.14.2011

Read More: Television, Advertising, Television Ratings, Nielson Ratings, Cable Television, Cable Tv, Tv Industry, Tv, Cbs, TV Advertising, Media News
Marty Kaplan

How would you react if you found out that the basis of your business model was bogus? That's the nightmare that the television industry is finally waking up to, and I bet that online media won't be far behind.

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Dear Facebook -- How About Starting a Revolution in Your Own Backyard?

Kumi Naidoo | Posted 05.29.2011

Read More: Earth Day, Greenpeace, Facebook, Climate Change, TV Advertising, Facebook Energy Use, Facebook Environment, Green News
Kumi Naidoo

Facebook has already facilitated social and political revolutions across the world -- now it needs to use the same courage and foresight that made it the world's most popular website to lead a green IT revolution.

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The 8 Most Iconic Public Service Ads

Posted 05.28.2011

Read More: Public Service Announcements, Crash Test Dummies, Psas, Buckle Up for Safety, Psa, Friends Don't Let Friends Drive Drunk, Nonprofit, Smokey Bear, Ads for Good, Ad Council, Ad Campaign, Peace Corps, TV Advertising, Drug Use, Mcgruff the Crime Dog, Public Education, Slidepollajax, Pro Bono, Crying Indian, A Mind Is a Terrible Thing to Waste, Impact, Media News

Everyone knows that advertising has long been used to influence society -- particularly around consumption of goods. But advertising has also been use...

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Sadly, There's No MBA for Imagination

Sarah O'Leary | Posted 05.25.2011

Read More: Creativity, Walmart, Marketing Trends, Ray Kroc, Business School, Women in Business, Graduate Degrees, Innovation, Harvard Business School, Imagination, Smarter Ideas, Business, Brand Marketing, TV Advertising, Sam Walton, Coca-Cola, Fostering Creativity, Retail Sales, Business Schools, Advertising, College Education, Brand Management, Business News, Marketing, Columbia Business School, MBA Degrees, Best Business Schools, Shoppers, Pepsico, B-School, Business News
Sarah O'Leary

There are some indisputable facts in our glorious world. Men can't give birth. You can't cheat death. And you can't educate your way to creativity.

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Fox News Must Fire Glenn Beck for Mocking a Holocaust Survivor

David A. Love | Posted 05.25.2011

Read More: Latinos, Israeli-Palestinian Conflict, Anti-Semitism, Jews, Adl, Nazi Germany, George Soros, Holocaust, Abraham Foxman, TV Advertising, Lgbt, Aipac, Politics News, Politics, Arabs, Kristallnacht, J Street, Nazis, Rupert Murdoch, Fox News, Racism, Muslims, Glenn Beck, Israel, Media News
David A. Love

All of us should be concerned about Glenn Beck's verbal assault on George Soros and his mocking of the Holocaust. Yet, this is more than a Jewish issue.

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The Ad Industry Needs More Accountability

Simon Sinek | Posted 05.25.2011

Read More: Tivo, Dvr, Online Advertising, Advertising, Networks, TV Advertising, Media News
Simon Sinek

Advertising is a piece of a puzzle and an agency can not pick and choose when their work has value. They must either accept partial responsibility for any outcome or none.

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The Marketing Genius of Erectile Dysfunction

Sarah O'Leary | Posted 05.25.2011

Read More: American Psychiatric Association, Psychiatry, Psychotherapy, American Psychological Association, American Bar Association, Therapy, Depression, Mental Health, American Dental Association, Pfizer, Psychology, TV Advertising, Television, Pharmaceutical Industry, Erectile Dysfunction, Advertising, Viagra, Psychiatric Drugs, Marketing, American Medical Association, Business News
Sarah O'Leary

We must tip our hats to the creative and strategic geniuses among us who took one of the most embarrassing maladies literally known to man and made it sexy.

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The Worst Ad in America

Chris Morran | Posted 05.25.2011

Read More: consumerist.com, Marketing, Consumerism, Advertising, Consumerist, TV Advertising, Advertisement, Television, Quiznos, Media, State Farm, Media News
Chris Morran

On the verge of stardom is Flo, the heavily made-up, motor-mouthed ball of cheer whose bright white smile and manic love for Progressive Insurance has divided audiences.

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How Advertisers Manipulate Children

Joanna Dolgoff, M.D. | Posted 11.17.2011

Read More: Child Nutrition, Advertising, Eating Healthy, Child Health, Child Obesity, TV Advertising, Healthy Living News
Joanna Dolgoff, M.D.

One study found that unhealthy cereals are the most aggressively marketed cereals to kids. These cereals that contain 85 percent more sugar and 65 percent less fiber than adult cereals.

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WATCH: Funny Old-School PSAs

Huffington Post | Alden Wicker | Posted 05.25.2011

Read More: Woodsy Owl, Alf, Captain Planet, Bill Nye, Psa, FUnny Commercial, TV Advertising, Slidepollajax, Green News

Let's pause and remember a simpler time, when oil was still our friend, it didn't matter what food you ate, and being a friend to the earth meant noth...

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The 8 Most Annoying Ad Mascots On TV

walletpop.com | WalletPop Staff | Posted 05.25.2011

Read More: Orbitz, Ad Mascots, Geico, Advertising, Aflac-Duck, Gilbert Gottfried, Honda, Burger King, Mucinex, Aflac, Quiznos, TV Advertising, Business News

Most people settle onto the couch and flip on the TV in order to unwind and relax. We have our favorite shows and there are even certain commercials t...

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FX's John Landgraf at TCA: I Wish the DVR Had Never Been Invented!

Ed Martin | Posted 05.25.2011

Read More: Fx, John Landgraf, Rescue Me, The Shield, Nip/Tuck, Dvr, TV Advertising, Entertainment News
Ed Martin

DVR is a great device for consumers, but we do pay a penalty. If you take a show on FX, we get paid, from an advertiser standpoint, for about 75 percent of the people actually watching the show.

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iPhone 4 FaceTime Commercials: Are Apple's TV Ads Really "Heartbreaking?" (Video)

George Spyros | Posted 05.25.2011

Read More: Mobile, Dvertising, ios4, Television Commercial, Apple Computer, TV Advertising, Cell Phone, Reception, Gizmo, Iphone, Iphone 4, Tech, Apple, Commercial, Ios, Mobile Device, Gadget, Technology, News, Facetime, Apple Inc., Technology News
George Spyros

Fortune online is calling Apple's new commercials for FaceTime "heartbreaking." Spolier warning: nobody gets any bad news. As a matter of fact, in two out of the four spots, the characters in fact receive good news.

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I Hate You: A Tale About Advertising

Simon Sinek | Posted 05.25.2011

Read More: Marketing, Media, Advertising, Super Bowl, TV Advertising, Business News
Simon Sinek

What do you do if nearly every consumer hates nearly every product you produce? This is exactly what has happened with advertising today. Think abou...

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New Nike Ad? It Should Have Held That Tiger

Sarah O'Leary | Posted 05.25.2011

Read More: Advertisement, Tiger Woods Golf, Marketing Trends, Nike, Gatorade, Tiger Woods Nike, Media, Business, Tiger Woods Gatorade, Sports Marketing, Social Media Marketing, TV Advertising, Gatorade Tiger, Television, Tiger Woods Affair, Sports, Golf, Commercials, Relationship Advice, Advertising, Tiger Woods, Online Marketing, Marketing, Media News, Media News
Sarah O'Leary

Like millions of Americans, I was surprised (albeit not shocked) by the latest Nike Golf/Tiger Woods commercial. As a marketer, I want to shed some light on how Nike may have found its way to the exploitive "dad back from the grave" commercial.

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The Cooking Channel: Food Network Launching Second 24-Hour Food Station

Posted 05.25.2011

Read More: David Rocco, Food Advertising, Fresh Food Fast, Food Network, Bobby Flay, Cooking Channel Launch, Brunch With Bobby, Food Channel, Scripps, TV Advertising, A Week in a Day, Rachel Allen, Advertising, Chuck Hughes, The Food Channel, Emeril Lagasse, Food, Roger Mooking, The Food Network, Ching-He Huang, Laura Calder, Rachael Ray, Food Television, Media News

Scripps, the parents company of the Food Network, will be launching a second 24-hour food network on May 31, reports Brian Stelter at the New York Tim...

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Toyota Six Feet Under

Warren Holstein | Posted 05.25.2011

Read More: Automakers, Toyota Recall 2010, Toyota, Akio Toyoda, Advertising, Buick, Toyota Prius, Toyota Recall, Business, Auto Industry, Six Feet Under, Toyota Brake Recall, TV Advertising, Japan, Comedy News
Warren Holstein

It's ridiculous! First the accelerator sticks and now the brakes don't work. Enough with the hollow apologies and hokey whoopsie-doo-baby-made-a bo...

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The Southeastern Toyota Bullies: Should You Buy a Car From These People?

Bob Franken | Posted 05.25.2011

Read More: Extortion, ABC News, Toyota, TV Advertising, Media News
Bob Franken

Let's be blunt. 173 Toyota dealers in the United States are plain and simply un-American. They are the members of their association that covers fiv...

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Everything I need to know about life I learned from Super Bowl commercials.

Ed Berliner | Posted 05.25.2011

Read More: Megan Fox, Stevie Nicks, Betty White, Denny's Shooting, Tim Tebow Super Bowl Commercial, Beavers, Screaming Chickens, Russell Crowe, Dodge Charger, GoDaddy.Com, Danica Patrick, TV Advertising, Abe Vigoda, Dockers, Chevy Chase, Violin, Ed-Berliner, Audi, Dream Police, Super Bowl Commercials, Cheap Trick, Ridley Scott Robin Hood, Clark Griswold, Focus on the Family, Doritos, Home News
Ed Berliner

Surrendering every vessel of manhood is easy when one has a new Dodge Charger to fall back on. Though I'll bet that not a single guy reading this wil...

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Super Bowl Ads and the Mad Men's $150 Billion Con Job

Rob Asghar | Posted 05.25.2011

Read More: Super Bowl Commercials, Commercials, Super Bowl Ads, Advertising, TV Advertising, Business News
Rob Asghar

The fixation on ads is so powerful that no one ponders the results. Ad agencies will never admit their commercials are ineffective. Yet Starbucks and Krispy Kreme built global brands without advertising, and GM is a flop.

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