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Twitter Marketing

How Social Media Is Humanizing Brands

Dave_Brown | Posted 04.17.2013 | Technology
Read More: Social Media, Social Media Branding, Social Media Marketing, Connecting on Social Media, User Experience, Social Media Tips, Twitter Marketing, Social Media Advice, Social Media Week, Social-Media-Week, Technology News
Dave_Brown

It's simple. Talk to me like I'm a human being. I'm more than an inbox, Twitter handle, or opportunity for a Facebook "Like." I'm your audience. And if we connect, there can be a meaningful exchange that's beneficial for both of us.

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How to Increase the ROI of Social Media Marketing

Jennifer Nagy | Posted 09.25.2012 | Small Business
Read More: Social Media, Social Media Marketing Strategies, Marketing, Social Media Marketing, Facebook Marketing, Twitter Marketing, Small Business News
Jennifer Nagy

If you're like most people, social media outreach eventually becomes a lower priority because it doesn't directly generate revenue. Well, no longer!

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Some Quick Twitter Advice From One Business Owner to Another

Michael Tasner | Posted 08.15.2012 | Small Business
Read More: Social Media Marketing, Twitter Marketing, Twitter for Business, Social Media, Twitter, Facebook, Small Business News
Michael Tasner

As with Facebook, your fans will drive your interaction, but it is the relationships you build with the local community -- media, businesses, nonprofits -- that increase Twitter's utility.

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Jason Sadler Makes $500,000 A Year Wearing T-Shirts

The Huffington Post/AOL Small Business | Geoff Williams | Posted 08.02.2011 | Small Business
Read More: Small Business Success Stories, Youtube Marketing, Young Millionaires, Worst-Brands-of-the-Year, Jason Sadler, Iwearyourshirt, IWearYourShirt.Com, Twitter Marketing, Unique Business Ideas, The Next Big Idea, I Wear Your Shirt, Small Business News

Jason Sadler will earn more than $220,000 this year. Next year, he expects to bring in around half a million. All because the 28-year-old founder of I...

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4 Lessons About the Power of Twitter from the Debt Ceiling Drama

Ernan Roman | Posted 10.09.2011 | Business
Read More: Opt-in Marketing, Direct Marketing, Voice of Customer Marketing, Multichannel Marketing, Relationship Marketing, Voice of Customer Research, Marketing Best Practices, Using Twitter, Twitter Marketing, Twitter, Twitter Best Practices, Business News
Ernan Roman

Each time Obama appealed to voters to tweet at the members of Congress who represented them, Congressional offices were swamped with constituent communications. Marketers should be curious about how the president pulled this off.

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Twitter Users React To Twitter's New Money-Maker

The Huffington Post | Catharine Smith | Posted 05.25.2011 | Technology
Read More: Twitter, Twitter Promoted Promotions, Twitter Promoted Accounts, Slidepollajax, Twitter Advertising, Twitter Marketing, Technology News

The launch of Promoted Tweets in April 2010 marked what Twitter hoped would be a turning point for the site's profitability. Twitter later added Promo...

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What Twitter's 'Promoted Tweets' Sell For

WSJ | Posted 05.25.2011 | Technology
Read More: Promotional Tweets, Twitter Advertising, Twitter, Twitter Ads, Promoted Tweets, Twitter Marketing, Technology News

Some marketers say that early results are promising but that advertising on Twitter remains an experiment. Other marketers, including PepsiCo Inc.'s b...

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