Verticalresponse

Even though the world is getting smaller, your network is at an all-time high! Use it to your advantage, because the tools that can make this easy are right at your fingertips.

Mark Zuckerberg may be the toast of Silicon Valley and Wall Street, but there's another constituency saluting him these days: young entrepreneurs roam...

My marketing company, VerticalResponse, was probably in business about five years before we put a stake in the ground and said, "We're going to help o...

Spending money on advertising alone just doesn't work anymore. You are not the proud owner of your brand; your customers are. Listen to them and do whatever you can to make them happy, and watch your business grow - by leaps and bounds.

Using social media marketing to grow your business is worth it. Here are three reasons you need to be out in front of this new medium:

With so many URLs floating around, getting a good domain name for a new company can be almost as tough as reducing the national debt -- almost, but not impossible.

I recently got interviewed by one of my employees who is looking to hone in on his career path. He's a newly appointed manager and he wants to make su...

We throw epic office parties. Here's our recipe for success.

If you're a hater, so be it. As for me, I'm happy that Kim and her family turn to small businesses to keep their family fab.

Small-business owners not only have strong opinions about Occupy Wall Street -- they're often among those most directly affected. As we reported recen...