Companies like eBay, Facebook, and Twitter created multimillion dollar businesses practically overnight. The secret: Their users distributed their product for them.
Danny Groner | Posted 10.21.2009 | Books
Although there were only 30 people in attendance for his reading, Penenberg led it skillfully. Amateur writers should take note of some of Penenberg's successes.
Rick Smith | Posted 10.02.2009 | Living
Complex ideas, whether theories or promotions, engage the intellect and rouse contemplation, but they are rarely goads to immediate action. Simple ideas, by contrast, anchor themselves in our memory.
Chris Willman | Posted 11.18.2009 | Entertainment
Based on a scream-filled screening I caught at the Telluride Film Festival, Paramount's faith may not be misplaced, though it's anyone's guess whether lightning (or pesky demons) can strike the same public fancy twice.
Dr. Michael J. Breus | Posted 09.14.2009 | Style
If you haven't seen the spectacular display of Mattress Dominoes yet, check it out.
Chris Brassington | Posted 09.12.2009 | Business
"Latinos love their cell phones. The passionate nature of the culture fits perfectly with our first-rate sports programming and their desire to stay connected."
Sarah O'Leary | Posted 08.05.2009 | Business
Thanks in part to shareholders and investors and a shrinking economy, smart marketing spends are more important than ever.
Jessica Rovello | Posted 08.29.2009 | Entertainment
In 1999 I was in charge of producing the Blair Witch Project's Web site and online media outreach. Here are five observations that hold the same weight in 2009 as they did in 1999.
Stephen H. Dinan | Posted 06.20.2009 | Living
Twitter and Deepak Chopra spread peace on earth with the I Take The Vow pledge.
Brian Dickie | Posted 05.11.2009 | Chicago
The winning video in the Chicago Opera Theater's free opera contest.
Huffington Post | Sean Morrow | Posted 07.11.2008 | Home
England is abuzz about the 'faceless aliens' who are being spotted all over Britain. Due to the penchant of the 'creatures' for high profile events li...
Huffington Post | Posted 07.10.2008 | Home
While it may actually be viral marketing for Gatorade this now infamous "ball girl catch" video gained almost 800,000 hits on YouTube in less than tw...
Huffington Post | Patrick Waldo | Posted 06.24.2008 | Business
Remember those YouTube videos floating around a couple weeks ago that showed four cellphones ringing around a pile of popcorn kernels, causing the ker...
Adam Penenberg | Posted 10.24.2009 | Books