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Website Optimization

How to Analyze Your Website Traffic

Penny C. Sansevieri | Posted 10.23.2012 | Small Business
Penny C. Sansevieri

One of the most exciting additions to Google Analytics has been their tracking of social media. This is a fantastic tool lets you see how much of your traffic is coming from social. So, what's a good mix?

How to Keep Your Website Optimized for Google: An Interview With Simon Heseltine

Penny C. Sansevieri | Posted 05.30.2012 | Technology
Penny C. Sansevieri

"It is about getting the eyeballs on your site, getting that traffic there and that is what you are looking for. You are looking at your page views, you are looking at your organic traffic and that is what is most important for you."

Search Engine Optimization: 5 Things You Need To Know

The Huffington Post/AOL Small Business | Amanda Kooser | Posted 08.09.2011 | Small Business

Search engine optimization may be better known by its acronym -- SEO. That's one way to simplify a complicated topic. The basic concept behind SEO is ...