In a sea of some of the year's best commercials created by some of the world's biggest brands (almost all led by men), GoldieBlox was founded and is run by a female entrepreneur. And the ad was voted in by a popular vote.
There is a tectonic shift happening and we're living the future right now here in technologyland. Women are gaining and holding power at a rate we have never seen before and finally they are openly talking about it.
In spite of the fact that work-life balance as portrayed in the media has become as elusive as the search for the Holy Grail, women continue to desperately seek it out. Consequently, we are left feeling exhausted and guilty for failure to obtain an unachievable goal!