We believe it would be unfortunate if the idea that employee wellness programs bring no return on investment took hold and became conventional wisdom. These initiatives are critical weapons in the ongoing war against chronic disease.
The phrase "an ounce of prevention is worth a pound of cure" is definitely being put to the test in today's health and fitness marketplace. One of the reasons for the hesitation is this: Is there a measurable and quantifiable ROI in corporate fitness and wellness programs?
This National Public Health Week is a great time to begin moving toward a more active lifestyle. Social responsibility with programs like the National Plan for Physical Activity and the Let's Move Campaign are critical to improving public health.