Olympic Sponsors: For the Chinese, Winners and Losers
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Coca-Cola,
Li Ning,
Visa,
Nike,
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Beijing Olympics,
Budweiser,
Coke,
Olympic Marketing,
Yang Yuan Xiang,
McDonald's,
Business News,
Adidas,
Olympics,
Anta,
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As the XXIX Olympiad in Beijing has come to a close, all eyes are on return on investment. Were the millions of dollars forked out by both international and local brands worth it?
Tom Doctoroff | Posted 09.24.2008 | Business