GM Forget the Guarantee, Fight for Clean Air.

11/12/2009 05:12 am ET | Updated May 25, 2011

Will California ever be permitted to implement its Clean Air Act? First we had a President that removed the words "Environment" and "Protection" from the EPA's mission statement. Under the Bush Administration, I believe EPA stood for the Embracing Petroleum Agency.

We finally have a President that takes the long view on the environment, and instead of looking for a quick fix, he wants to takes steps to transform America into a more sustainable country. And sustainability is good for business. Just look at all of Walmart's white roofs.

The U.S. Chamber of Commerce and the National Automobile Dealers Association have filed a federal lawsuit to stop California from moving forward with new greenhouse gas emissions rules for cars and trucks:,0,1938672.story

What good is a company's bottom line if we end up with air we can see and chew? Could these litigants be required to suck on a tail pipe for half an hour or take a quick jog through Beijing before opening arguments?

If the plaintiffs claim to be Christian, as a Christian I'd love to see their version of "The Bible". Perhaps their Exxon or Mobil Revised old Testament is redacted where God commands all his children to be custodians of the planet.

The other news that broke today was General Motors' new money back guarantee. If I buy a GM car and am not thrilled with it, I can return it within 60 days and get my money back, provided I have driven less than 4,000 miles. The offer also emphasizes the brand names of Chevy, Buick and Cadillac to help us forget about the GM bankruptcy hiccup. (,0,7551730.story)

Well, GM, I've got a better idea. You invented the electric car and then buried it (the EV-1). You're in the process of creating an awesome electric vehicle, the Chevy Volt. So why not step up and embrace lower emissions?

Instead of offering me a guarantee, how about filing a Friend of the Court brief on behalf of the EPA? Any auto maker that would file a Friend of the Court brief on behalf of California, the EPA and their own lungs is a car company from whom I'd like to buy a vehicle.

Toyota, Honda, Chrysler? And if not an automobile company, how about it, Walmart? You've been a leader in sustainability, as a Friend of the Court could you point out that the bottom line means nothing if we can't breathe?