Tim Berry is president and founder of Palo Alto Software, co-founder of Borland International, and founder of bplans.com. He writes about business planning, entrepreneurship, and small business in his blogs Planning Startups Stories and Up and Running. He's on twitter as Timberry.

He is the author of The Plan-As-You-Go Business Plan, published by Entrepreneur Press in 2008; and several other books on business planning and starting a business. He is the conceptual author of Business Plan Pro.

He spent the 1970s as a foreign correspondent in Mexico City, where he wrote for Business Week and Financial Times, among others. In the 1980s he got a Stanford MBA and was involved in the early Silicon Valley. He consulted to Apple Computer in business planning from 1982 through 1994.

Tim is a nationally known expert in business planning.and has been interviewed by CNN, MSNBC, Forbes, Money Machine Television, and Inc. He's spoken on business planning to audiences in 14 countries, most recently as a guest of eBay at its annual conference. He teaches a course in business planning at the University of Oregon.

Blog Entries by Tim Berry

5 Ways to Break Up a Bad Work Day

5 Comments | Posted October 29, 2009 | 12:47 PM (EST)


It’s one of those days. Maybe you have technical problems, or a project that isn’t going well, you couldn’t sleep last night, you’ve run into a writer’s block or thinker’s block or city block. Maybe you just lost a client. Or learned about a powerful new competitor. Or maybe it’s...

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3 MBA Tricks to Shorten Boring Meetings

5 Comments | Posted August 26, 2009 | 03:22 PM (EST)


On the bad days, in off moments, it seems like my two years in business school were mostly about learning the definitions of a few key buzz words to use in meetings.

1. ROI

Stands for return on investment, as in profits divided by total investment. For fun in boring...

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Moonshot, Columbus, Now Woodstock a Myth Too? Oh No!

10 Comments | Posted August 17, 2009 | 11:06 AM (EST)


We baby boomers have lost too many cultural icons. Don't take away Woodstock.

Some nut shot John Lennon. Good journalism -- or was it reality? -- took away our faith in institutions. We've pretty much lost Ford, Chevrolet, General Motors, Wall Street, faith in television news, trust in doctors, air,...

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Small Business: It's About Health Care, Not Taxes

12 Comments | Posted July 29, 2009 | 04:06 PM (EST)


I just read Scott Shane's First, Do No Harm to Small Business on the New York Times blog. And this is awkward because I like Scott, I've read and recommended his books, read his posts, and like his analysis. He does business numbers very well. But he's off...

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Who Should Decide What News is Important?

6 Comments | Posted July 23, 2009 | 12:33 PM (EST)


Back in the old days, editors decided what was news, not advertisers and not readers. There was this concept called "news values." Full-time professionals laid out the front page. They tried to highlight important political, economic, and social trends, coverage deemed important, rather than celebrities, fashions, nudity, and violence.

...
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Journalism, Tech Crunch and Stolen Information

3 Comments | Posted July 22, 2009 | 10:55 AM (EST)


This -- the TechCrunch publishes stolen information flap from last week -- is why I worry about the gradual disappearance of journalism as newspapers and traditional advertising disappear.

You may or may not have read about it. Somebody stole documents from Twitter's computer and sent them to TechCrunch. They...

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Is Software Management Obsolete?

4 Comments | Posted July 21, 2009 | 11:30 AM (EST)


Committees don't make great software. It takes a single person, an author. Maybe he gets some help. Teams don't do it. Nobody sees the whole elephant.

I'm pretty sure I heard that basic sentiment first in about 1986, from Dave Winer, who was then the author of a Macintosh...

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A Great Debate About Ideas

8 Comments | Posted July 1, 2009 | 11:29 AM (EST)


Here's an exciting development: a true debate on ideas, on the web, spontaneous combustion, involving some very well known great thinkers of our time: Chris Anderson, Malcolm Gladwell, Seth Godin, Mark Cuban, and Ellen Goodman.

Chris Anderson gathered the wood and laid out the fire. He's editor of Wired...

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Venture Capital: Innovation, or Big Business in Disguise?

9 Comments | Posted June 29, 2009 | 11:11 AM (EST)


Is venture capital new, innovative small business, or just big business disguised?  Steve King at Small Biz Labs this morning has a good summary of the debate about venture capital and government-funded Small Business Innovation Research (SBIR) grants.

Last year 3,600 smaller...

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5 Points on Selling Without Selling Your Soul

10 Comments | Posted June 25, 2009 | 10:37 AM (EST)


You know who you are. You hate selling, but here you are, making your way as entrepreneur, having to sell or sink.

Me? I'm a terrible salesperson. I'm also bad at networking, cocktail parties, and small talk with people I don't know. Do I seem stuck up, aloof? Not really,...

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Big Brother vs. Social Media vs. Basil Fawlty

23 Comments | Posted June 3, 2009 | 10:55 AM (EST)


Secret cameras, secret Web utilities tracking employees' Web use, secret phone recording and IM monitoring: that's creepy. That's BIG BROTHER: the Orwellian 1984 nightmare. But bosses reading your tweets and Facebook? What's creepy about that isn't that bosses might do it, it's the rest of us complaining about...

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18-Point Twitter Primer

9 Comments | Posted May 28, 2009 | 11:33 AM (EST)


I'm getting to know Twitter more these days, using it more, and enjoying it. I'm Timberry on Twitter. I'm frequently grateful to Twitter friends for pointing out good ideas, blogs, thoughts, pictures. Twitter enlivens my day, and brightens my writing.

I'm beginning to develop a sense of what to...

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The First 100 Days from Small Business Viewpoint

8 Comments | Posted April 29, 2009 | 10:15 AM (EST)


First 100 days? Small business? Face it: the federal government moves way, way more slowly than the average small business. Small business doesn't wait.

I asked other small business owners. How do you think the Obama administration did for small business in its first 100 days. I got a...

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Branding as Soul, Karma, and a New World

Posted April 22, 2009 | 10:06 AM (EST)


The boom in social media, my happy association with some very smart Generation Y people, and a good book or two (Me 2.0, among them, and Dirty Little Secrets of Buzz) have me very intrigued with a broader application of branding.

I was taught to think of branding as...

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Pendulum Swings Against Business, Banks, and Bonuses

Posted March 25, 2009 | 02:34 PM (EST)


Two Very Important Sentences:

Fred Wilson of AVC posted my favorite line from the president's press conference today; and the whole post -- brilliant blogging, in my opinion -- was this simple quote:

At the same time, the rest of us can’t...

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Loving and Hating Twitter in Five Easy Pieces

Posted March 24, 2009 | 02:47 AM (EST)


I love twitter. What blogging is to email, twitter is to instant messaging (IM) ... and then some. You can follow me on twitter as Timberry. I'm like a fish with a shiny new thing. And, with due respect to the MSNBC line (if you don't get it,...

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8 Hard Truths About Stimulating Small Business

Posted March 18, 2009 | 02:44 PM (EST)


The trouble with a small business bailout is deeply rooted in practical logistics. Small business is as diverse and wide spread as the country is. There are something like 25 million small businesses, and 20 million of them have no employees. How does the government help them?

It's time to...

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In Small Business It's Innovate or Die

Posted March 16, 2009 | 11:50 AM (EST)


Words and spin department: small business innovation. It's happening all the time, but we use different words to describe it:

But rather than calling it innovation, they simply describe what they do and the results they're looking for. Words such as "tweak," "adjust," "improve" and "change" roll off...
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Who's Winning the Cramer vs. Stewart Battle?

Posted March 12, 2009 | 12:26 PM (EST)


Back in the seemingly pre-historic 1950s an interviewer asked pianist Liberace if it bothered him that people made fun of his flamboyance (which was a code word, back then for being gay). He answered:

"I cry all the way to the bank."

Flash forward: this week and last, Jon...

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Strange Times: Good News Would be Big News

Posted March 11, 2009 | 05:20 PM (EST)


I'm so done with people blaming "the media" for bad economic news. New media or old, one constant is that it's about getting an audience. What's news is what's different, surprising, interesting, or remarkable. It's not good or bad, it's news.

Today I saw the blog post here that...

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