- BIG NEWS:
- Paul Krugman
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- Dubai
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- Holiday Sales
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- The Fed
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On the bad days, in off moments, it seems like my two years in business school were mostly about learning the definitions of a few key buzz words to use in meetings.
1. ROI
Stands for return on investment, as in profits divided by total investment. For fun in boring meetings, think of it as "run out of interest." So you say: "What's our ROI on that?" That sounds like you know what you're talking about and care about the discussion. But what you mean is "how long before we totally run out of interest on this topic?"
Another fun ROI trick is to make the R and I impossible to calculate. That's trendy these days. Blow up the analysis by including status or branding or improved productivity or socio-economic gains as part of the return, or time and effort or creativity as part of the investment.
Variations: return on assets (ROA) is another good detour for a group; just redefine assets to mean anything you want that's good for the company.
2. Matrix
Take a whiteboard or a piece of paper and divide it into rows and columns. Look at the picture here. I know, it's no big deal, basically something like tic-tac-toe. But it works. Divide whatever it is (competitors, markets, problems, people) into groups that you can cut into boxes on a matrix.

The cool thing with the matrix is that it can make the most obvious classifications and categories look deeply analytical.
Extra credit: the plural of matrix is matrices. Points off: if the word matrix reminds you of the movie.
And, for a really good time, ask Google to define:matrix.
3. Diminishing returns
That's when you get less bang for the buck as you put in more bucks. You can also apply the same phrase to a meeting, as in "I think we're at the point of diminishing returns for this meeting," supposedly suggesting that we got a lot out of it in the beginning but now the value is waning. It's like less value per minute when you put in more minutes.
This one sounds really good, doesn't it? Look at the Wikipedia definition:
In economics, diminishing returns (also called diminishing marginal returns) refers to how the marginal production of a factor of production, in contrast to the increase that would otherwise be normally expected, actually starts to progressively decrease the more of the factor are added. According to this relationship, in a production system with fixed and variable inputs (say factory size and labor), beyond some point, each additional unit of the variable input (IE man*hours) yields smaller and smaller increases in outputs, also reducing the mean productivity of each worker. Conversely, producing one more unit of output, costs more and more (due to the major amount of variable inputs being used,to little effect)
(Meeting image above by Steve Weaver via Flickr)
Follow Tim Berry on Twitter: www.twitter.com/Timberry
Our media commentary is rarely about what is happening now - mostly it's about what happened in the past or what someone thinks is going to happen in the future.
Charles Warner: MBAs are "a Menace to Society": George Bush and Katherine Weymouth are MBAs
As an entitled daughter of a privileged, powerful family, Weymouth, like Bush, did not earn her job on merit, but got it because she is a member of the Luck Sperm Club.
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#1 way to shorten a meeting: DO NOT SCHEDULE THE MEETING IN THE FIRST PLACE -
SEND A MEMO
wasting time sharing information sucks hours out of what could be a productive
work day, someone got a question about the memo - answer it - a 10 second
phone call, email or text. we have people who accompkish nothing but go
from meeting to meeting during the day, and then are in on evenings and
weekends to get caught up on their real work.
OK, if you have to stay, talk about opportunity cost. A real downer and scary, because money could be diverted to a project other than the speaker's pet project.
Or arrange for someone on your staff or a co-worker to call you with an emergency. You look important (someone who's called in emergencies), and you get to leave immediately, without worrying about using big words or math that might trip you up.
love it
Unrealized potiental .
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