Timeline for Facebook Pages arrives at the end of this month 'Like' it (excuse the pun) or not, so is your business ready for the changes?
As with everyday user accounts like yours and mine, Timeline it hasn't been greeted by everyone with open arms. However, since this implementation...
(0) Comments | Posted March 4, 2012 | 9:33 AM
After discussing brands can best prepare for a digital presence (regardless of stature) and the value in securing relevant domain names and matching social assets, this article will review some of the options are for businesses that don't have a main website.
The below recommendations...
(0) Comments | Posted February 23, 2012 | 5:31 PM
Last week I looked at how a website should be periodically reviewed to ensure that it's ready to handle and manage business and promotion operations effectively. This week, the focus is what to consider before when getting to grips building a site. It may not be the first on the...
(0) Comments | Posted February 17, 2012 | 5:54 AM
In competitive marketplaces the web, related social media and even mobile channels can be unforgiving. The window of opportunity to entice and maintain interest is limited if the quite straightforward approaches aren't adopted. Fail here, and the task of 'turning the frown upside down' could become an impossible mission.
...(0) Comments | Posted February 2, 2012 | 8:11 AM
Achieving social media buy-in with senior management and the board can create comms harmony within an organisation, but why is this essential and why is this about more than just marketing?
Social media is a buzzword forced upon us daily, but for many it's intangible in achieving business...
(0) Comments | Posted January 26, 2012 | 6:37 AM
There were two reports at the end of last year significant to social media and retail: 'Understanding the High Street' by Mary Portas and 'International Communications Report' by Ofcom.
If the reports had a combined message, they could have proved to be very useful for UK businesses during the...
(0) Comments | Posted January 4, 2012 | 8:25 AM
UK X Factor 2011 winners Little Mix (who were the first group to ever win the X Factor) were beaten to the Christmas number one by the Military Wives Choir, but how did it play out?
The girl band that won the hearts of the voting public couldn't of had...
(0) Comments | Posted December 19, 2011 | 9:02 PM
Love it, hate it or indifferent to it, interesting things surround the social media world of The X Factor - especially from a programme making perspective. The evolving social media landscape always had the potential for producing interesting analysis for what was one of the UK's most anticipated...

(1) Comments | Posted March 8, 2012 | 2:48 PM