May 18, 2013
Andy Cotgreave

What Can 'Where's Wally' Teach Us About Data Visualisation?

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There's a reason why 'Where's Wally' is so effective and enduringly popular. The human brain is evolved to use colour, shapes and patterns as catalysts for cognitive recognition. These originally enabled us to spot threats in the environment; now they enable us to spot trends and sequences in charts more easily.

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