THE BLOG

WWF and Leonardo Dicaprio Restructure the Year of the Tiger

02/10/2011 09:59 pm ET | Updated May 25, 2011

The World Wildlife Fund and Leonardo DiCaprio want the world to know something shocking: A hundred years ago there were 100,000 tigers in the wild. Today there are as few as 3,200. Together they are working on a global solution. It's called Save Tigers Now and their goal is to "build political, financial and public support to double the number of wild tigers by 2022, the next Year of the Tiger."

With only 7 percent of Asia's historic tiger population currently inhabited by tigers, without action, tigers could be extinct far sooner than anyone might imagine. The WWF and Save Tigers Now have outlined the problems of the declining tiger population:

CONSUMERS OF TIGER PRODUCTS - Purchased as a status symbol for some, and medical miracle to others, tiger products are still increasing in popularity among wealthy mostly-Asian community.

POACHERS AND CRIME SYNDICATES - Organized crime groups responsible for poaching and selling of tiger parts.

TIGER FARM OPERATORS - Breeders of tigers who help supply the increased demand for tiger parts and products.

GOVERNMENTS - Lax governments unequipped to regulate and assist tigers by creating sanctuaries and/or regulating illegal poaching.

WORLDWIDE CONSUMERS & CORPORATIONS - Corporations are ruthlessly destroying tiger habitats and consumers are unknowingly purchasing these unsustainable products.

Fortunately Save Tigers Now has a six point plan to meet their 2022 goal: end tiger part demand; stop the bleeding; protect tiger habit; further tiger science; reduce human-tiger conflict; and increase political will, funding and commitment.

What can you do? Being aware of the problem is the first step. Make a donation, and make yourself aware of your purchasing power as a consumer. Stay informed and let us see an increase of tigers to the Year of the Tiger and beyond!

Visit the Save Tiger's Now solution page to learn more about how you can help the world tiger problem.