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William Bradley

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Mitt Whitman = Meg Romney

Posted: 07/19/2012 7:32 pm

I have to confess that I find Mitt Romney pretty boring. He's a pleasant enough fellow to meet, certainly on the surface, but he doesn't have much of interest to say, except when he puts his foot in his mouth. But the real reason he bores me is that he is so much like his former Bain protege, Meg Whitman, whom I grew thoroughly tired of during the 2010 California gubernatorial race.

That they should be alike is hardly a surprise, since her candidacy was his idea, as they eagerly acknowledged and I reported here in "The Mitt & Meg Show: 'Taking Care of Business'" on the Huffington Post back in March 2010, when Romney appeared with Whitman on his birthday.

Whitman, of course, ran the biggest-spending non-presidential campaign in American history, spending some $180 million, mostly hers, in a campaign that wowed most of the media with its money, endless tactical gambits and techniques, and panoply of big name, big money consultants. Only to be blown away, 54% to 41%, in a Jerry Brown landslide even as Republicans were taking the U.S. House of Representatives.

Romney and Whitman are basically two peas from the same pod: Bland, entitled, attacking, possessed of no clear beliefs other than enrichment through financialized capitalism. No wonder they have so much in common as political figures.

Let's count the ways.


* Sheer Opaqueness

Whitman wouldn't reveal much about her finances. Her Republican primary opponent, then California Insurance Commissioner Steve Poizner, himself a super-rich former Silicon Valley entrepreneur, challenged her to match him releasing tax records. She wouldn't do it, with her spinners arguing privately that she was the frontrunner and didn't have to. She wouldn't do it in the general election, either, where I never felt she was the favorite, though quite a few others did, and where she never had a real lead.

Romney, as is glaringly obvious every day, also won't reveal much about his finances.

The problem for candidates like this is that this is their calling card. Without it, they aren't contenders.

It's not like they have compelling ideas or intriguing personalities.


* The Same Program

Whitman ran on Romneynomics, a program of big tax cuts for the rich and corporations. She claimed that eliminating the capital gains tax and instituting another round of tax cuts for corporations -- the state just granted big corporate tax cuts last year as part of its barely cobbled together budget deal -- would create millions of new jobs and actually decrease the state budget deficit. What those cuts would actually have done is cost the state billions in revenue, adding to an already yawning budget gap.

And, like Romney, she filled out her big business wish list of an agenda with attacks on regulations. In her case, she called for an end to all new regulations.


* The Problem With the Positive and the Accent on the Negative

Each has evidenced a problem with the positive in campaigning. Whitman struggled trying to launch her campaign advertising. In fact, her campaign tried 22 introductory TV spots on focus groups and none of them worked.

Little surprise then that her campaign came to rely so heavily on negative ads.

So too with Romney, who only fended off his flawed but very persistent primary rivals with tons of negative ads.


* It's All About the Money (Campaign)

Without the money to fund all those negative ads, there would never have been either this Romney campaign, nor the campaign of protege Whitman that preceded it.

Whitman massively outspent her primary and general election opponents, even factoring in help that Jerry Brown received from organized labor.

Romney won his nomination this year on the backs of massive spending by his own formal campaign and a closely aligned super PAC run by his 2008 presidential campaign aides. Without that advantage, he would have lost to Newt Gingrich or to Rick Santorum. As it was, he suffered huge primary defeats, even though Gingrich, Santorum, and the rest were all deeply flawed political figures.

Now Romney's allies, taking advantage of the terrible Citizens United Supreme Court decision making unlimited spending legal, are aggregating massive super PAC funds to go after Obama.

It's like it's 1896 all over again, with Mark Hanna organizing the robber barons for William McKinley's campaign to stave off the populist surge of William Jennings Bryan.

But Barack Obama, who tip-toed around Wall Street reform for most of his first term, is no sane person's idea of a wild-eyed populist. Yet the super PAC money is flowing anyway.

Why?

Because it can.


* It's All About the Money (Life)

It's no surprise that Mitt Whitman and Meg Romney's campaigns would be, in the most fundamental sense, all about money. For that's what their lives seem to be about.

Whitman mouthed a lot of platitudes about caring deeply about education, jobs, the environment, fiscal responsibility, i.e., things that poll well, but there was no depth or passion to it. And she'd never bothered to do so much as spin up an op-ed piece before running.

Her signature move as she began her campaign for governor was to pose, complete with riding gear, on the cover of Fortune magazine with a horse (which was rented for the occasion).

So too with Romney, who only ever gets passionate talking about the untrammeled freedom to make money, intones that "Corporations are people" and thinks little of betting $10,000 during a presidential debate.

These are empty, uninteresting people. At least Newt Gingrich, for all his wackiness, had some flavor.


You can check things during the day on my site, New West Notes ... www.newwestnotes.com.


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HUFFPOST BLOGGER
William Bradley
I have no microbe bio.
06:00 PM on 07/27/2012
And the different path California took from the one pushed by Romney/Whitman:

http://www.huffingtonpost.com/william-bradley/jerry-brown-energy_b_1708206.html
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HUFFPOST BLOGGER
William Bradley
I have no microbe bio.
11:04 AM on 07/23/2012
Incidentally, here is the latest piece on the Dark Knight shootings ...

http://www.huffingtonpost.com/william-bradley/dark-knight-shootings_b_1692254.html
HUFFPOST SUPER USER
TheOin2012
My micro-brew is empty.
11:47 AM on 07/23/2012
The article about the movie is next?
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HUFFPOST BLOGGER
William Bradley
I have no microbe bio.
10:46 PM on 07/24/2012
No, more South China Sea and Gulf crises.
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HUFFPOST SUPER USER
ennis438
05:49 PM on 07/21/2012
When a person chooses to run for public office, whether Governor of California or President of the US, their finances ,and how they made their money is the business of all the voters. If someone like Flipper Romney refuses to release tax records from the past, you have to assume there is something fishy about them. Otherwise, why not release them? Finally, Flipper likes to say that him making money qualifies him to be president. That all depends how he did it. If he did it off the backs of the middle class , by sending Indiana jobs to India, then he is a traitor to America and should not be elected.
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HUFFPOST BLOGGER
William Bradley
I have no microbe bio.
11:05 AM on 07/23/2012
His father released all the relevant records. Of course, he became rich running a company that made products, as distinguished from one that simply makes money.
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HUFFPOST SUPER USER
ennis438
06:36 AM on 07/25/2012
George was a decent man. I did not agree with him politically all the time, but he did not close American plants, put Americans out of work, and make millions of of doing this like his son did
HUFFPOST SUPER USER
TheOin2012
My micro-brew is empty.
11:47 AM on 07/23/2012
Yah, thats why he won't tell us!

>>> Flipper likes to say that him making money qualifies him to be president. That all depends how he did it.
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HUFFPOST SUPER USER
ennis438
06:36 AM on 07/25/2012
Exactly. I am sure he has a good reason not to tell us.
06:44 PM on 07/20/2012
I can tell that the author is just another communist. His statement about how cutting taxes for corporations only serves to cut revenue for the state shows that he has the same mental disorder as all liberals who believe that the only way to get out of a financial fix is to collect more taxes. I got to that point of the article and just stopped reading because I know this guy's agenda: destroy our great country by imposing more taxes and restricting regulations. Fine - vote for four more years of government expansion. Kiss our great nation goodbye!
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HUFFPOST BLOGGER
William Bradley
I have no microbe bio.
06:52 PM on 07/20/2012
Man, I really love this!!

Thanks for the biggest laugh of the day, a day which needed laughs in the wake of the horrifying shootings in Colorado.

>I can tell that the author is just another communist.
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TheOin2012
My micro-brew is empty.
08:10 PM on 07/20/2012
Heh.
04:00 PM on 07/21/2012
proud2bstupid signed up to HP just to make that post on your blog. Don't you feel special? :)
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HUFFPOST SUPER USER
chazbo
03:01 PM on 07/21/2012
Nice job using words you don't know the meaning of. Thank you for telling the world you know nothing about economics and political science.
08:26 PM on 07/23/2012
And what words would those be that I don't know the meaning of? Your response lacks substance. At least have the dignity to make a point if you are going to make personal insults. My arguement is that the author is criticizing candidates that want to lower taxes BECAUSE they want to lower taxes. Some Americans believe that the money we earn should be ours to spend as we so desire. We also believe that the more taxes we pile on corporations, the more they will simply take their businesses off-shore. More burdens on US businesses equals less jobs for Americans. Therefore, I don's subscribe to the authors assumptions that tax cuts are bad. Do you? Stand up and have an opinion, Mr. "You don't know what you're talking about"!
03:08 AM on 07/20/2012
Meg is doing another fantastic job ruining a company, so she may be available for a new gig soon. You nailed the two peas in a pod... are there two more boring high profile people in the country? Let me suggest their campaign slogan: Mitt and Meg - It's Our Turn.
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HUFFPOST BLOGGER
William Bradley
I have no microbe bio.
03:30 PM on 07/20/2012
Very nice.

Yes, she is doing what I predicted when she took over HP, once one of the great companies in the world. Strip-mining it, the Bain way.
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TheOin2012
My micro-brew is empty.
08:10 PM on 07/20/2012
I bet she is not strip mining her stock options...
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fearthebetenoire
Lying's like 95% of what I do. In your job? Sure.
02:50 AM on 07/20/2012
A very incisive and accurate comparative analysis of these two avatars of the power of money -- and of its limits. My only concern is that California is a liberal state, affording Gov. Brown the opportunity to play rope-a-dope for awhile until Ms Whitman wore out much of her welcome and spent a big hunk of cash, while President Obama must both counter the poor economic figures daily and fight Mr. Romney in the trenches every step of the way in the swing states... with less resources.
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HUFFPOST BLOGGER
William Bradley
I have no microbe bio.
03:31 PM on 07/20/2012
Thanks, I appreciate it.

It may be that only Jerry Brown would have been able to stand up to the Whitman avalanche. And yes, I agree that Obama has a tough road with the super PACs weighing in as heavily as they do.

But he will win.
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TheOin2012
My micro-brew is empty.
05:21 PM on 07/20/2012
Whitman would have rolled over Gavin Newsom like he wasn't there.
HUFFPOST SUPER USER
TheOin2012
My micro-brew is empty.
05:20 PM on 07/20/2012
California isn't all THAT liberal. It's Democratic, with a ton of independents. Big difference.
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William Bradley
I have no microbe bio.
06:53 PM on 07/20/2012
Far too many people make the mistake of calling California liberal.
This user has chosen to opt out of the Badges program
10:49 PM on 07/19/2012
yup - Willard will probably pick ole' Meg as his running mate

LOLOLOOLOLOL!
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HUFFPOST BLOGGER
William Bradley
I have no microbe bio.
03:32 PM on 07/20/2012
Well, laying off 30,000 people at Hewlett-Packard, i.e., being one of the biggest drains on job growth in the country, might make that a tough sell ... :)
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TheOin2012
My micro-brew is empty.
05:21 PM on 07/20/2012
Heh.
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05:35 PM on 07/20/2012
you might be right -- Willard is having hard enough time as it is, but one never knows.  He might just pick her and push her out front to get some lady points, if he can -- and maybe let her take some of the heat away from him.  It's really cynical, but who knows.  LOL!
10:47 PM on 07/19/2012
Never trust a man that doesn't drink.
03:10 AM on 07/20/2012
Never trust a man who believes the Garden of Eden is in Missouri.
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HUFFPOST BLOGGER
William Bradley
I have no microbe bio.
03:33 PM on 07/20/2012
He does seem to have been quite ardent about Mormonism, in addition to Mammonism.

But that's another column.
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TheOin2012
My micro-brew is empty.
05:21 PM on 07/20/2012
I love it!!

Don't forget the golden plates from God in Upstate New York.
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Robert Lee Harrington
I'd Love To Change The World..
10:39 PM on 07/19/2012
He's like every other economy car you have ever driven; it's will get you to the corner, but why go there?
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HUFFPOST BLOGGER
William Bradley
I have no microbe bio.
03:33 PM on 07/20/2012
Mitt is an economy car?
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HUFFPOST SUPER USER
Robert Lee Harrington
I'd Love To Change The World..
07:20 PM on 07/20/2012
Yes; B O R I N G
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HUFFPOST SUPER USER
Robert Lee Harrington
I'd Love To Change The World..
07:22 PM on 07/20/2012
What is your take on "Breaking Bad"?

I watched the Four Season make up at midnight for a month and just watched The season Five opener.
10:07 PM on 07/19/2012
is this a hint that mitt is going to pick meg for his running mate??
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HUFFPOST BLOGGER
William Bradley
I have no microbe bio.
03:34 PM on 07/20/2012
No, just that they are two peas in a pod, and all too familiar from the 2010 race.
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TheOin2012
My micro-brew is empty.
05:22 PM on 07/20/2012
America isn't that lucky...
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HUFFPOST BLOGGER
William Bradley
I have no microbe bio.
06:55 PM on 07/20/2012
Indeed.
Jay Haney
My nuclear family imploded when I was 18. I've bee
10:02 PM on 07/19/2012
Mr. Bradley, thank you for drawing the same connection between these two pols that I have been for months now. I have to admit that I had no idea that they were so closely tied together in the business world. But it does clear up a few questions on why they are so similar.
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Victoria-nola
There is no way to peace; peace is the way.--Muste
01:37 AM on 07/20/2012
My thoughts as well. I've been drawing parallels between them lately, had NO IDEA they were actually tied together.
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HUFFPOST BLOGGER
William Bradley
I have no microbe bio.
03:35 PM on 07/20/2012
I've been sitting on this for a while. No idea why the rest of the media hasn't figured it out.
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HUFFPOST BLOGGER
William Bradley
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03:34 PM on 07/20/2012
You're very welcome.

Yes, they are very tight. The videos on my piece from March 2010, taken on Mitt's birthday, make that explicitly clear.
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TheOin2012
My micro-brew is empty.
05:22 PM on 07/20/2012
Romney invented Whitman's whole candidacy.