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William K. Zinke
William K. Zinke is the Founder and President of the Center for Productive Longevity (CPL), which he created in 2006 to serve as the bridge between people 55 and older and opportunities that enable them to continue in productive activities.

Entries by William K. Zinke

The End of the Means

(0) Comments | Posted November 1, 2013 | 2:25 PM

The means to an end is a term frequently used, but the end is frequently never reached. I believe people 50 and older need to remain productively engaged, and entrepreneurship is a viable option because the country is still faced with high unemployment and low economic growth. To further that...

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Be a Driver and Write Your Own Ticket

(0) Comments | Posted October 25, 2013 | 5:20 PM

Most readers have been in the position of being stopped for speeding and watching with a faint heart as the police officer wrote out a ticket. Following are my suggestions on how to be a driver and write your own ticket.

As a strong proponent of life management planning, I...

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Entrepreneurs Are Why's Guys

(0) Comments | Posted October 18, 2013 | 5:46 PM

You've heard the saying: "Some people see things as they are and ask why. Others see things as they might be and ask why not." Entrepreneurs (loosely defined as those who create a new business in the hope of making money or otherwise adding value) are and need to be...

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Age Is Mind Over Matter

(0) Comments | Posted December 5, 2012 | 10:27 AM

I had a friend about five years ago who was terminated as the manager of an IT team and was disconsolate about being able to find another job at age 51. My advice was that he needed to turn his thinking around, that he had years of experience in IT...

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Presidential Candidates Miss the Mark

(3) Comments | Posted October 24, 2012 | 9:00 PM

If you've watched the presidential debates, you may have noticed what I've seen. There is no mention about older Americans, except in the context of discussing the entitlement programs. We have 78 million Baby Boomers in the U.S., over one quarter of the total U.S. population, and an...

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Missing the Shots You Never Take

(0) Comments | Posted October 6, 2012 | 1:31 PM

The famous hockey player Wayne Gretzky once said, "You miss 100 percent of the shots you never take."

With 30 years added to longevity in the 20th century, people 55 and older need to think about how they want to spend the rest of their extended lives and what...

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Flexible Workplace Options -- Wave of the Future

(2) Comments | Posted August 30, 2012 | 6:53 PM

According to a 2011 AARP survey, 80 percent of Baby Boomers indicate their intent to continue working after leaving their regular career jobs, and more than half of them intend to do so on a part-time basis. Some companies are already taking action to accommodate this coming wave...

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The Evolution of Adulthood: A New and Fourth Stage

(1) Comments | Posted August 16, 2012 | 6:41 PM

We're all familiar by now with the three stages of adulthood: Early adulthood from 18-40, mid-adulthood from 40-62 and mature adulthood from 62-85. Dr. Elliott Jaques and I proposed a third stage of adulthood from 62-85 in a paper we co-authored in 2000, "The Evolution of Adulthood: A New Stage,"...

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Creating a New Company: Nature or Nurture?

(0) Comments | Posted July 6, 2012 | 3:02 PM

We all know that an entrepreneur is an individual who builds capital through risk and initiative. But is it nature or nurture that causes people to become entrepreneurs? Is it a combination of the two? Entrepreneurial successes are taking root each and every day; many of them were fostered from...

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Who Will Be Supporting Retired Workers In 2020?

(14) Comments | Posted June 25, 2012 | 5:57 AM

In 1950 there were 16.5 workers for every retired worker. In 2012 the ratio was reduced to
3.3 to 1. By 2020 that ratio is projected at 2.2 to 1 and to almost 2 to 1 by 2030. Is anyone considering these projections and their implications for...

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