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Unintended Exhilaration : The Toyota Prius

March 17, 2010 07:00 AM

At first glance, a Toyota Prius may look like a bad joke. Much like the Pontiac Aztek, it's a car so surpassingly ugly it can bring traffic to a standstill. But surprise! Homely cars often achieve cult status. (The Trabant...


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2010 Toyota Prius Reigns As Japan Sales Champ Despite Recalls

March 12, 2010 04:15 PM

Unlike some of its Toyota brethren, the 2010 Prius hybrid was never pulled off sale due to recalls. But U.S. sales fell 6.1% in February anyway, against the previous month, though they rose versus February 2009, when the new...


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2010 Toyota Prius: Testing the Brakes That Are Being Recalled

February 16, 2010 01:45 PM

Just when Toyota thought the worst was behind them with the sticky accelerator pedals, along came allegations that the 2010 Prius has problems with its brakes. Specifically, 124 owners of 2010 Prius hybrids complained of a feeling of brake...


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Toyota Prius: Sudden Acceleration & Brake Safety Recall Guide

February 9, 2010 04:30 PM

With news this morning of yet another potential Toyota safety problem (steering in 2009 and 2010 Corolla models), it's increasingly hard to keep track of which models are affected by which recalls. This is your guide to all the...


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UPDATE: Toyota Admits Braking Problems, On 2010 Prius Only

February 4, 2010 12:45 PM

Things are moving fast in the land of Toyota safety issues and recalls. Yesterday, we told you that the 2010 Toyota Prius was being investigated for braking problems in Japan. Today, Toyota has admitted that most 2011 Prius models...


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2010 Toyota Prius Investigated In Japan For Braking Problems

February 3, 2010 08:15 AM

Citing allegations of braking loss or slippage, Japan's Ministry of Transportation ordered Toyota to launch an investigation into possible brake problems in the new 2010 Toyota Prius hybrid. That car, currently in short supply globally and also the best-selling...


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2010 Toyota Prius: Third-Rock Friendly

January 10, 2010 12:15 AM

Toyota Prius: Starship Economize Toyota's PR rep Curt McAllister said the 2010 Toyota Prius would rock my world. Im not sure which planet. Nonetheless, the third-generation Prius provides inducements for boldly going hybrid. One problem with the previous Prius was...


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2010 Toyota Prius Is Best-Selling Car In Japan

January 9, 2010 08:45 AM

In another sign that Toyota hit a home run with the third-generation Prius hybrid hatchback, the 2010 Toyota Prius was the best-selling car in Japan during 2009. It beat out the Honda Fit, followed by the Toyota Yaris (known...


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2010 Toyota Prius Prices Rise $400 On All Models

December 23, 2009 04:45 AM

The prices of all five trim levels of the new 2010 Toyota Prius will rise next month by $400, or roughly 1.5 to 2 percent, reflecting increased costs and an unfavorable yen-dollar exchange rate. Toyota announced the changes on...


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But Would You WANT Your Prius To Sound Like a Spaceship?

December 8, 2009 01:30 PM

With early data now showing that hybrid cars seem to hit pedestrians more often, carmakers are ramping up efforts to find ways of alerting people when a nearby car is operating in electric mode. Now the UK's Group Lotus...


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2010 Toyota Prius Plug-In Launches, But You Can't Buy One Now

December 3, 2009 04:30 PM

Hybrid and plug-in fans, not to mention the Prius faithful, have been eagerly waiting for Toyota's response to the reams of copy benerated by the 2011 Chevrolet Volt extended-range electric vehicle. Surely Toyota, which invented the modern hybrid vehicle...


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Most Popular Prius Posts for November: The Recalls Have It

December 1, 2009 09:45 AM

Ack! It's December! Wha'ppened? Well, to avoid thoughts of the holiday shopping you haven't done yet, here are the most popular posts of the past 30 days on AllAboutPrius.com, three of them returning from October's most popular posts. This...


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Toyota Prius To Become Brand's Biggest Seller Soon?

November 23, 2009 09:00 AM

Well, maybe "soon" is a bit of an overstatement. But Jim Lentz, the president of Toyota's U.S. arm, recently told Ward's Auto News that sales of the Prius--the best-selling hybrid in the U.S. market--could grow to equal those of...


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Toyota's 2010 Prius Gets Better Than Ever

November 18, 2009 12:30 AM

When I drove the second generation Toyota Prius in the summer of 2008, I was very much impressed, more than I expected to be. The occasion was a trip from Long Beach to Sonoma for the IndyCar Series race...


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First Photos: 2011 Toyota Prius Station Wagon!

November 17, 2009 08:45 AM

We've written before that Toyota plans to introduce more Prius body styles to expand the reach of its most recognized and iconic hybrid car. Now, our sister site GreenCarReports.com has uncovered three photos of a possible 2011 Toyota Prius...


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Toyota Creates New Flower Species To Cut CO2 From Prius Production

November 9, 2009 08:30 AM

You may already associate the 2010 Toyota Prius with flowers, courtesy of its "Harmony Between Man, Nature, and Machine" ad campaign , complete with human flowers in the "Harmony" TV spot . Now Toyota has taken flower power one...


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DailyTech Reviewer Spends Week With 2010 Toyota Prius, Loves It

November 3, 2009 04:15 PM

Continuing our series on 2010 Toyota Prius reviews from around the web, this week we turn to Jason Mick of TechDaily. He spent an entire week with a 2010 Prius V, the most upmarket trim level, and loved it....


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Coupe To Join Expanded Prius Lineup, Perhaps Even Minivan

October 29, 2009 11:45 AM

It's long been the dream of Toyota's U.S. arm that the company would add additional body styles to the Prius line. And Toyota finally gave the nod to that idea earlier this year. Now, details are starting to emerge...


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2010 Prius Beats 2010 Fusion Hybrid in Detroit News Showdown

October 25, 2009 03:15 PM

Every so often, we like to take a look at what other reviewers have said about the 2010 Toyota Prius hybrid . So we were excited to hear that the Detroit News , from the bowels of Big Three...


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Prius Patent Problems? Trade Panel to Investigate Infringement Claim

October 12, 2009 03:30 PM

A U.S. trade panel has agreed to investigate claims that Toyota infringed privately held patents in designing its hybrid electric vehicles. Toyota is widely acknowledged to be the industry leader in hybrids , having sold more than 2 million...


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