The week leading up to the Academy Awards are not only filled with studio parties, gown fittings and practicing winning speeches in front of the mirror. There are also superficial indulgences, like going to gifting suites where attending celebs and nominees get to pick up goodies that range from free trips, clothes, beauty products, electronic gadgets and more.
Despite the rainy weather, which had some suites reconfiguring their set-ups, stars did turn out to peruse the wares, pose for photographs with vendors and take home some fun items. Below is a sampling:
GBK's LUXURY GIFT LOUNGE IN HONOR OF THE 2014 ACADEMY AWARD NOMINEES & PRESENTERS at the rooftop of the L'Ermitage Hotel in Beverly Hills:
Kelsey Scott of 12 Years a Slave at GBK
Tervis tumblers handed out an array of their insulated drinkware that keeps cold drinks cold and hot drinks hot. The company also designed a special tumbler in honor of the Oscars. CamiWraps gave out their stylish bra pockets that attach to any bra. Its hidden zipper in the back holds everything from cell phones to credit cards enabling the wearer to go purseless.
On the healthy side, Activz gave out food powders ranging from beets to kale to carrots that retain 100 per cent nutrition and flavor of the original produce. Peet's Coffee and Tea and Magnolia Bakery teamed on handing out tote goodie bags with whole bean Peet's coffee, Magnolia cupcakes, $25 Peet's gift card and more.
Other products included smoke-free but flavorful e-Hookah by BLOW, brow care kits from UK's HD Brows, Newman's Own Wines, laser hair removal gift certificates by Obagi Skin Health Institute and Sleep-In Rollers that flatten like a sponge for overnight wearing. There were iPhone cases made out of luxury wood by Alto Collective and hand painted glassware by Wine Me?
Pets were also included. Support Ur Pet provided custom pet gifts including pearly and beaded dog leashes, over-the shoulder dog tote bags that convert to a mini pet beds.
DISTINCTIVE ASSETS' ANNUAL "EVERYONE WINS" NOMINEE GIFT BAG for non-winning Oscar nominees worth over $85,000:
All those who were nominated for an Academy Award but did not win do not go home empty handed. Distinctive Assets is made sure everyone went home a winner. Every recipient of the bag will see Freekibble.com making a 10,000 meal donation to a shelter of the celebrity's choice with Ellen DeGeneres' pet food, Halo Spot's Stew. Inside the bag were items such as Chocolatine's wine-infused chocolates and a gift certificate for a three-day railway journey on the Rocky Mountaineer train from Seattle, WA to Vancouver, BC to Banff, Alberta.
Other goodies included Swiss-made Slow Watches, luxury shoes by Max, leather handbags from Jitseu, knife-set for shellfish eating by R. Murphy Knives, as well as various gift certificates for stays in Las Vegas, Japan, Hawaii.
SPIRIT AWARD GIFT LOUNGE backstage at The 2014 Independent Spirit Awards in Santa Monica:
John Waters with a DJI Phantom 2 Vision flying camera backstage at the Indie Spirit gift lounge.
Nominees, presenters and talent stopped by the On 3 Productions' produced lounge where they received a year supply of Breyers Gelato Indulgences along with a subscription membership for streaming movies and TV shows. (Breyers also made a charitable donation on behalf of every talent that visited the lounge).
Cool electronics included DJI Phantom 2 Vision flying cameras and the TiVO Roamio Plus with lifetime product service. On the fashion front there, New Balance gave out their latest cushioned runner called the Fresh Foam 980 while undergarment company Fashion Forms had a limited edition crystal embellished line.
On the food and beverage side there was wine by Dark Horse and dips and spreads by Sabra Dipping Co. To work it all off, Crunch gave out 1-year gym memberships.
TMG BEAUTY AND STYLE DESTINATION PRE-OSCAR LUXURY SUITE at the Beverly Hilton Hotel:
A mini-salon within the suite had hairstyling by Surface Haircare, facials by Sevique Skincare, brow threading by S.H.A.P.E.S. brow bar, sunless tanning by Cocoa Brown Tan. All made sure visitors left with their products to take home.
Ingesol Luxury Time Pieces handed out both men and women's watches and Life N Soul gave out headphones. Rockabye Mommy, a concierge service for moms-to-be handed out Kitson goodie bags filled with baby products from the trendy store while a masseuse specializing in pre-natal massage was also on hand.
Rounderbum, a seamless shapewear company for men and women, showcased several products that lifts and supports the derriere including underwear that's padded in the back for women and padded in the front for men. They also had undergarment sleeve shirts that not only compress the tummy and reduce love handles, but also straighten and correct back posture.
KARI FEINSTEIN'S OSCAR STYLE LOUNGE at the Andaz West Hollywood:
Kristin Chenoweth with Crystal Light Liquid at Kari Feinstein's lounge.
Red Carpet Manicure had on-site manicures and gave out at-home LED gel manicure systems. JB Lashes not only did eyelash extensions at the suite but also gave celebs their own packs to take home.
Modere, a just-launched company of lifestyle essentials, was handing out care packs of some of their products, which including haircare, skincare, liquid dietary supplements, hunger controlling chews and dark chocolate with Omega 3s.
Other goodies included under garments from MeUndies.com, flavored liquid water drops from Crystal Light Liquid and trips to Mulia Resort in Bali.
STYLE & BEAUTY SUITE at Avalon Hollywood hosted by Wounded Warrior Project and produced by Amy Malin's Trueheart Events:
This suite included spa treatments by Spa del Rey from The Ritz-Carlton Marina del Rey. For men, there was a grooming lounge by Shea Moisture who offered up classic shaves. Female guests got to pick clothes from iiJin's clothing line while those with kids received the Tag Along Teddy, a lightweight backback with a removable teddy bear.
Bkr gifted eco-chic glass bottles with removable silicone sleeves, Dearfoams handed out slippers including colorful sequined booties. PackIt had lunchbags and cooler totes with freezable gels to that keeps food fresh for up to 10 hours.
DORIS BERGMAN'S 6TH ANNUAL VALENTINE ROMANCE OSCAR STYLE LOUNGE & PARTY at the Fig & Olive Restaurant in West Hollywood:
Courtney B. Vance and Angela Bassett with jeweler Silvan K Designs at Doris Bergman's lounge.
Items included Guess? watches and dresses by Single Dress. There was faith-inspired jewelry from My Saint My Hero including the Benedictine Blessing Bracelet with it's medal of St. Benedict and the Benedictine Cross.
Ooh La Bra was handing out bra straps that are designed to be seen as they are made for fashion, not just function. Various styles of straps included beads, chains, pearls, crystals, leather and others, all attachable to any strapless or convertible bra. The company also showcased it's sterling silver with 2 karat diamond bra strap, part of it's high-end precious metal collection.
Kitt Shapiro, daughter of legendary entertainer Eartha Kitt, gifted soy candles from her Simply Eartha lifestyle brand. Whitening Lightening not only handed out it's teeth whitening, brow kits and lip glosses, but also debuted its BB Plus illumination crème from Gerard Cosmetics.
2014 WOW! CREATIONS LIFESTYLE GIFTING SUITE DURING ACADEMY AWARD WEEK at the Luxe Hotel in Beverly Hills:
Accessories included Radar Watches, while Zummer Sports gifted drawstring and duffel bags made out of actual sports ball materials including basketball, tennis ball, soccer ball, and others. Bubba Glove gave out cheer gloves - wearable gloves that are also pompoms - in the color of your favorite sports teams.
There were candles from Vance Family Soy Candles in flavors like vanilla caramel and espresso truffle. Dogs got their own jars of peanut butter - aka Puppa Nutter - from Nutty Canine.
On the beauty front, there were supplements by Vibrant Health and GliSODin, My Body Skincare and gift certificates for facials at Dr. Kathy Gohar's Beverly Hills Cosmetic and Laser Center.
DEBBIE DURKIN'S 7TH ANNUAL ECO OSCARS LUXURY LOUNGE at Circa 55 Restaurant at The Beverly Hilton Hotel:
Goodies included argan oil hair and skin products from L'arganium, make-up by MK Collaborative, skincare by BeautiControl, manicures by Polish Bar, holistic dog food and treats from Canine Caviar.
There was also 7 Eye by Panoptx eyewear including its airsheild series featuring a 100% seal made from a foam material that's resistant to perspiration, making it ideal for skiing, water sports or off-roading activities.
ROGER NEAL STYLE HOLLYWOOD BEAUTY & COUTURE SUITE CELEBRATING THE 86TH ACADEMY AWARDS at the Luxe Hotel in Beverly Hills:
Melanie Griffith at RNSH's suite.
At the suite, the company unveiled the Gris Gris Factory Bracelet for male nominees to wear on the red carpet in memory of Paul Walker with RNSH making a donation to the late actor's charity Reach Out WorldWide.
Chocolatier Niagara's Honeymoon handed out true-to-size chocolate Oscars for nominees and Drunken Cake Pops gave out liquor filled cake pops in flavors like Lemon Drop Martini. Medea Vodka gave out bottles of their premium spirit that comes in a programmable LED message bottle that displays up to 255 characters.
On the beauty side, there were massages by Cheyenne's Mobile Massage Beverly Hills and manicures by Shelly Hill.
KATHY DULIAKAS' 6th ANNUAL CELEBRITY OSCAR SUITE & PARTY at the Taglyan Complex in Hollywood:
Wearable goodies included dresses by Single Dress, Pret a Porter designs and inspirational shirts from Wear Luck with slogans such as "I Pray." Accessories included rainforest inspired creations by Maleku Jewelry and chic evening handbags from Bam Bags that are made out of one continuous zipper.
On the beauty side, Le Jolie Medi Spa gave out gift certificates to experience multiple treatments including an LED "DreamSpa" session and radio-frequency skin-tightening treatment for hands. The indulgence continued with shower heads from Aroma Sense that come with an aroma scenting vitamin c gel filter for a luxurious showering experience.
There were bath and skin products from Zensation, Herban Body Care and Kama Sutra, while haircare included shampoo by Yuki Sharoni and flat irons from Iso Professional.
Among the numerous food and beverage items were Skinnygirl Daily high fiber bars while AriZona Beverages introduced Skinnygirl Sparklers, a non alcoholic flavored sparking water.
Rosario Dawson at the Indie Spirit gift lounge.
Sean Faris with Herban beauty products at Kathy Duliakas' Oscar suite.
Robin Mathews, who won an Oscar for best make-up and hairstyling for Dallas Buyers Club, makes an appearance at Roger Neal's gifting suite.
Erin Murphy (left), who played little Tabitha on the television series Bewitched, poses with Surface Haircare at TMG's gifting suite.
Follow Zorianna Kit on Twitter: www.twitter.com/zoriannakit