11/22/2011 01:13 am ET | Updated Jan 21, 2012

American Music Awards Gifting Suites - a recap

With the American Music Awards taking over Los Angeles this past weekend, a few gift lounges sprung up in honor of the event. Though not as plentiful as during the Golden Globes, Oscars or Emmys - a relief to this reporter who covers them! - the AMA suites nevertheless had plenty of fun and unique offerings.

GBK'S AMERICAN MUSIC AWARDS GIFT LOUNGE at the SLS HOTEL in Beverly Hills: Founded by Gavin Keilly, this decidedly rock and roll suite had plenty of items for those who rock out for a living and those who simply love to rock out to their favorite musical artist.

Fanny Wang Headphones was on hand to give out their unique duo jack headphones with four-way noise canceling technology. Visitors also received gift cards to go online and custom create Fanny Wang headphones, choosing from over 1 million colors combinations for seven different headphone parts - including the chord! Meanwhile, SGP had an entire spread of accessories for the iPhone and iPad. Those included various cases such as the leather case from its Vintage Edition series. Additionally, SGP's Kuel line of products included a stylist pen for the phone or tablet and the much sought-after compact car charger that uses your own USB. The charger also comes with a switch that adjusts the charge depending on whether you're charging an iPhone/iPad or Android/PC Tablet. Speaking of iPhones, visitors to the suite also got Eton's solar powered rechargeable battery for the iPhone. Known as the Mobius, the solar panel only needs one hour in the sun to provide an additional 25 minutes of talk time.
Musical artist Flo Rida and GBK's Gavin Keilly pose in front of Fanny Wang Headphones at the GBK American Music Awards Gift Lounge at the SLS Hotel.

There were also sleeping pillows from My Pillow, that are dust and mite resistant, non allergenic, machine washable and will not go flat. Founder Michael J. Lindell is so sure that it'll be "the most comfortable pillow you'll ever own" that there's a 10-year guarantee on it.

To relax and get pampered, Santa Monica-based J. Nicole's Day Spa and Salon handed out a goodie bag which included gift certificates for a house call massage, a $100 gifts card used to towards any services at its day spa, products from Bumbe & Bumble hair and Obagi Medical skincare as well as a set of Candied NovaLash Permanent Eyelash Extensions. Other beauty products at the suite included RevitaLash Advanced and NYX Cosmetics.

Rockin' clothing included Lotty Dotty t-shirts featuring a screen print paper doll complete with detachable Velcro clothing to change the outfits to match your mood; Land of Apparel - founded by Los Angeles-based twin brothers Dawson and Luke Van Pelt - a clothing line of cool t-shirts, tanks and hoodies with cool graphics and images inspired by urban art and pop culture; temporary Tattoo Sleeves from Priceco Australia that's made from skintight breathable nylon; beanies from Discrete Headwear, tops and jeans from Robert Graham.
Land of Apparel clothing at GBK's American Music Awards Gift Lounge at the SLS Hotel


Guests were pampered by various relaxations stations that included services like massages from the office of Beverly Hills Chiropractor Dr. Theo Kousouli, manicures by the Nail Garden and on-site spray tans from Soleil Tanning Salons.

Gifting items included Bearpaw sheepskin boots and shoes; diamond infused clipless curling irons with three interchangeable barrels from Brilliance New York (complete with a thermal glove to protect your hand in case you're clumsy); bikinis by Fresh Peaches and ecologically sound sandals from Japan known as Cocomods which are made from the fiber of coconut husks.

Dancing With the Stars' Maksim Chmerkovskiy at BWD's Gifting Lounge.

Beauty products included Calypso mineral makeup and skincare from Fenix Cosmetics including the highly popular Green Tea Exfoliating Scrub. For the hair, there was Diamond Drop Serum - a blend of Argan Oil and diamonds - from Brilliance New York and hair treatment from Luminary Hair Enrichment.

For the body, there were weight loss supplements from Duzoxin and fresh home delivery meals from Chef's Diet. In fact, Chef's Diet not only had samples of delicious foods like its bananna cream pie, but guests got to take home reusable coolers containing one full day of meals and snacks. For those struggling with smoking, the Safe Cig was giving out electronic cigarettes containing no tar, no ash, no smell - just vapor.

The Nail Garden at BWD's Gifting Lounge at Lexington Social House