03/28/2008 02:45 am ET Updated May 25, 2011

Adidas To Invest 100 Mil pounds In 2012 London Olympics

German sports goods maker Adidas (ADSG.DE: Quote, Profile, Research) said on Thursday it will invest 100 million pounds in the 2012 Olympic games in London.

Adidas Chief Executive Herbert Hainer, in London for a news conference with the organising committee of the games, said this was the biggest single investment Adidas has ever put into a UK sporting event.

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