Every first lady needs to develop a signature style - a look that goes beyond the vagaries of fashion and trends. Cindy is some way towards achieving this. Her clothing consistency is satisfying: always immaculate, with never a hair out of place. But this striving for perfection is also her un-doing: she doesn't know how to have fun with fashion.
Michelle, however, is showing enormous potential. She's starting to own the puffed sleeve - it works for her on blouses and even on a red tailored suit that she wore recently. But the most obvious clue that Michelle possesses the first lady X-Factor came last month when she addressed a high school. Is that a belted dress or a trench worn flasher-style? Who knows, but it is in these mysterious details that fashion-forward presidential campaigns are made.