BUSINESS
06/28/2008 05:12 am ET Updated May 25, 2011

iPhone's Blackberry Assault: Why Apple Should Win

The first generation iPhone is admittedly a beautiful object but it is rare to find one in a business traveller's pocket. The screen is gorgeous, its interface and ability to access the web in all its glory is second to none but few road warriors have chosen it as their device of choice. Why? Push email - and it is this that makes the BlackBerry the handset of choice for many who travel the world on business.

All that is about to change. When Steve Jobs recently announced the launch of the second generation iPhone - scheduled for 11 July in the UK and US - he was very keen to push a tie-up with his erstwhile competitor Microsoft. If you take a look at the website for the new iPhone, it is the huge Microsoft Exchange logo that jumps out at you. Microsoft Exchange is the engine behind the email, contacts and calendar applications of a vast number of companies.

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