07/28/2010 05:12 am ET Updated May 25, 2011 Redesigns

Just a week before bids are due to buy the the entire magazine company itself, the online arm of Newsweek has unleashed its long-awaited redesign. An editor key to the redesign efforts told us a couple of weeks ago that the remodeling would be "relatable to proven and successful web-news outlets," so we were kind of expecting something like the Daily Beast's website or that of Newsweek's oft-cited aspired rival, the Economist. But in fact, it sort of looks like ... a blog. And that's on purpose. From a letter from Newsweek digital editor Mark Miller, who says the magazine asked readers what they wanted:

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