11/08/2010 04:07 pm ET Updated May 25, 2011

Amazon Acquires Quidsi, Parent Company, For $500 Million

Rumor of this buyout has been zipping over the web all weekend, but Amazon has finally confirmed: It's acquired Quidsi, the parent company of online retail sites,, and The deal is remarkably similar to the one it did last year with Zappos, purveyors of footwear to the Internet-minded.

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