This cheery-happy shop recently reopened after a huge move and revamp. Along with its new look, Palm Avenue, Lilly Pulitzer Lifestyle now carries Lilly Pulitzer clothing as well as the brand's new home furnishings collection, which include upholstery featuring its signature flowery patterns in bright pinks, blues, and yellows. We spoke to shopowner Rebecca Byrd to find out how she pulled it all together.
1. What was the inspiration for this store?
Our inspiration for the store was truly Lilly Pulitzer herself. We've had the pleasure of visiting Lilly Pulitzer's Palm Beach home and we loved the eclectic mix of bought and found treasures and the unpretentious feel of her home--nothing "matches" and everything goes. On one table a hula lamp found at a yard sale and on another a priceless Tiffany lamp. She even hung a Picasso over her kitty litter box. Her home is about fun, comfort, and value in things that make you happy.
2. Are there any new pieces that are specific to this store?
In addition to our beloved Lilly Pulitzer fashions and new home collections and upholstery, we've added bundles of accessories for a special treat around every corner, including tortoise dinner plates, a two-foot hanging monkey, great barware, sea glass vases, and hilarious hostess books. We've also just received the Lilly Pulitzer fabric which we sell by the yard.
3. What's been most popular with visitors at the store?
The shoe pouf. Every girl needs a place to store more shoes.
4. What keeps visitors coming back?
We try to constantly keep our inventory fresh. Fashions are received every 2 weeks and we have new accessories every day. But at the end of the day it's our fabulous, friendly staff that keeps them coming back for more.
5. Do you have a favorite item in this store?
I am personally obsessed with the brass bar cart, of course! (A close second being the vintage Persian rugs, which come vat-dyed in fuchsia, turquoise, or lime green.)
6. What do you like most about this store?
Fun, cool, laid-back vibe. It's like a treasure hunt every time you enter.
7. Fun fact:
We are the first store in the country to carry the Lilly Pulitzer Home collection and the first to sell the Lilly Pulitzer fabric. And turquoise is my favorite color, NOT pink!