09/06/2011 04:21 pm ET Updated Dec 06, 2017

Anthony Bourdain Christens The Big Gay Ice Cream Store In East Village (VIDEO)

Anthony Bourdain helped christen the Big Gay Ice Cream Store in the East Village Saturday. The foul-mouthed foodie dressed as a priest and delivered the Big Gay benediction while standing next to a drag queen.

"We are all God's creatures," Bourdain proclaimed. "Who among us has not yearned for the curious embrace of a Salty Pimp or seriously considered burying their face in a Bea Arthur? ... May you go forward and make a shitload of money ... Sell a lot of motherfuckin' ice cream!"

Bourdain gave the remarks outside the highly-anticipated brick and mortar location of the uber-popular Big Gay Ice Cream Truck, and if these photos are any indication, Bourdain's blessing may have worked. (There was a line outside the store the entire weekend.)

Watch the speech below after a live and dramatic bassoon rendition of Richard Strauss' "Also Sprach Zarathustra".

Big Gay Ice Cream Shop opening ceremony and benediction from Kathleen McGivney on Vimeo.

[VIA Grub Street]