09/06/2011 11:20 am ET Updated Nov 06, 2011

Emirates Airlines' Flight Attendants Go Old School Gamour

DUBAI, United Arab Emirates — Judging from the popularity of the Broadway show “Boeing Boeing” and plans for a television series based on the world of Pam Am stewardesses, the public seems to long for the days when airlines prided themselves on their flight attendants and the pampering they provided.

Those days are long gone for most carriers. But some long-haul airlines are betting that service that harks back to the glory days of flying will give them an edge.