During New York Fashion Week back in September, Proenza Schouler had, unsurprisingly, one of the best-reviewed collections of the Spring 2012 shows. Now, the ad campaign for said collection has launched online and it's just as retro-cool as expected. Model-in-demand Natasha Poly stars solo as a pretty pin-up, donning tropical prints and mixed textures in front of a background created with bronze colored raffia.
It's not as if we needed another reason to covet Proenza's latest wares, but after ogling the new ads we're now anxiously awaiting the collection to hit stores this spring.
Check Natasha Poly in the full ad campaign below.
Images Courtesy of Proenza Schouler