01/06/2012 09:57 am ET Updated Mar 07, 2012

Can Your Bike Seat Cause Erectile Dysfunction?

While companies pushing drugs like Viagra and Cialis keep stalking their middle-aged male audiences with commercial after commercial on NFL Sunday--hawking little blue pills meant to evoke suggestive smiles and the dimming of lights--Dr. Craig Niederberger, professor of urology and engineering at the University of Illinois-Chicago, aims to investigate and reverse links between erectile dysfunction and his own target audience: male bicyclists.

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