At Wednesday night's opening of Galeria Melissa on Greene Street, Harley Viera Newton, Alessandra Ambrosio, Lorenzo Martone, Marc Jacobs, Jason Wu and Dita von Teese came out to celebrate the Brazilian shoe label's first boutique outside of its home country. The 30-year-old label is most known for its innovative plastic shoes (which Lorenzo thinks smells like bubble gum).
With plenty of pink and red shoes displayed around the store like a museum gallery, it was hard not to be reminded that Valentine's Day is around the corner.
“I'm going to Brazil tomorrow for a week and will be back on Valentine’s Day, so I think I'll play with my daughter and have a nice dinner with my husband," said Ambrosio, dressed in a Marchesa tent dress and Melissa heels.
Martone, who vacationed earlier this year with his ex-boyfriend Marc Jacobs, is also planning on a low-key V-Day. "I will be eating with Elettra [Weidemann] at GOODNESS, her new restaurant," he said. "We're roommates, we have a weekend home together in Bellport, Long Island. She's a wonderful cook."
Check out scenes from the opening in the gallery below, and head over to Galeria Melissa in SoHo for your own pair.