09/19/2012 10:28 am ET

How Microsoft Embraced Design (Without Steve Ballmer)

Between Windows 8 and Windows Phone; Xbox 360 and Kinect; the Surface tablet and new versions of Office, Outlook, and Internet Explorer, you may have noticed that Microsoft, a traditionally engineering-centric company, is undergoing a design revolution. But the origins of Redmond’s newfound sense of design are difficult to trace, not least because Microsoft’s CEO Steve Ballmer is said not to be driving the change.

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