Which Magazines Have The Most Obnoxious Ads?

The Magazines With The Most Obnoxious Ads

It should come as no surprise that magazine ads aimed at men sometimes glorify violence, sexism, and/or general boorishness. But researchers decided to study exactly how boorish different magazines' ad pages were, and they found that in some magazines, over 90% of the ads endorsed beating people up, treating women badly, or other so-called "hyper-masculine" activities.

For a study published in the journal Sex Roles, Megan Vokey and her coauthors went through the ads in eight magazines, subjecting each ad to a checklist of questions. These included:

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