03/28/2013 03:22 pm ET

No More Hand-Wringing About How Expensive Weddings Are, Please

There have been a bunch of news stories recently about Bridal Brokerage, a new business that buys and sells canceled weddings. If a wedding falls through, the (unlucky) couple sells the location, vendor contracts, and so forth to Bridal Brokerage...which then tries to sell them (at bargain prices) to another (hopefully luckier) couple. It's an ingenious idea—but the thing that really stopped me in my tracks reading about it was an off-hand statistic I saw in the linked article. That statistic being: American weddings, cost, on average $27,000.