Rachel Maddow Compares George W. Bush Presidential Center Opening To 'Poop Cruise' (VIDEO)

WATCH: Maddow Takes Down Bush Center Opening

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Rachel Maddow wondered why the country had to "endure" what she called "the public relations onslaught" of the George W. Bush Presidential Center opening, comparing it to the awful Carnival Triumph "poop cruise."

Broadcast and cable networks spent considerable time on Thursday covering the private opening of the Bush Center. Networks sent some of their top-level anchors to cover the ceremony live from Dallas. As Maddow mentioned, all five living U.S. presidents were there. Fox News' Roger Ailes was also spotted in the VIP section.

Maddow discussed how the Bush Center opens to the public on May 1, 2013, which falls on the 10-year anniversary of Bush's infamous "Mission Accomplished" speech. On May 1, 2003, Bush addressed the nation and announced that major combat operations in Iraq were over.

Speaking of the date the library would open to the public, Maddow said, "[This] is either an inside joke, or this is some kind of crisis-management business school test of the 'poop cruise' thesis that Americans really do have very shockingly short memories."

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