BUSINESS
07/19/2013 04:26 pm ET Updated Dec 06, 2017

Hooters Logo Gets A Makeover (PHOTO)

We hardly recognize Hooters these days. First the breastaurant chain gets a major redesign, and now it's overhauling its iconic logo.

For reference, here's the old logo:

hooters logo

And here's the new one:

hooters logo

The update is the first change made to Hooters' famous logo in 30 years. In a press release, Hooters' chief marketing officer Dave Henninger said that the company has tested the logo with focus groups and found that "it was preferred 9 to 1 over our original logo."

HuffPost

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