Ah, the CFDA/Vogue Fashion Fund Award. You may not have heard of the coveted prize, but surely you've heard of the designers who have benefitted from it: Altuzzara, Alexander Wang, Proenza Schouler and rag & bone, to name a few. A partnership between Vogue and the Council of Fashion Designers of America pares down America's promising young talents to find one designer worthy of a $300,000 cash prize and a one-year mentorship with an "industry titan."
Sounds like a high-stakes "Project Runway" spin-off? It seems Vogue's parent company Condé Nast thinks so, too, as they're producing "The Fashion Fund," a behind-the-scenes series to demystify the process by which the Council chooses a prestigious winner. We viewers can expect to come along on studio visits, watch the New York Fashion Week presentations and, of course, see the winner announced.
Seems like a radical idea for the little-known competition, now in its tenth year -- until we remembered the CFDA aired this show three seasons ago on Hulu. This time around, Vogue's parent company Condé Nast is pairing with Ovation TV for the series' second installment.
As in any other reality show, viewers were allowed to glimpse into the judges' room and to forge a deeper connection to the competitors. So, get ready to make new friends and to see a whole lot more of councilmembers Anna Wintour, Diane von Furstenberg and Jenna Lyons.
The six one-hour episodes will premiere on Ovation this December. Brush up on the first season on Hulu to prepare yourself. Will you tune in for round two?
This bob returns to your TV screen: