09/10/2013 01:21 pm ET Updated Mar 24, 2016

Trevor Project's 'Talk To Me' Campaign For LGBT Youth Launches (VIDEO)

In recognition of World Suicide Prevention Day, the Trevor Project is launching the "Talk To Me" campaign, engaging a number of influential faces from across traditional and social media. The initiative seeks to curtail suicide rates among youth, particularly those that identify as lesbian, gay, bisexual or transgender (LGBT).

A campaign for conversation, "Talk To Me" provides a hotline for youth facing adversity, hardship, or having suicidal thoughts, who feel as if they don't have an outlet or ear with which to discuss their feelings. The campaign itself features celebrities such as Margaret Cho, Brendan Ayanbedejo, Lucas Cruikshank and Phil Defranco.

“It has been an honor to support the life-saving work The Trevor Project is doing at What's Trending for the last three years, and we are really proud to have been able to help bring together the biggest stars online to take the pledge for the Talk to Me campaign,” said "What's Trending" host Shira Lazar. “It is a real testament to the value of The Trevor Project that so many of this generation's brightest YouTube stars are a part of such a great cause.”

For more information on "Talk To Me," visit the campaign's website or check out The Trevor Project itself.

The "Talk To Me" lifeline can be reached at: 866-488-7386



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