Carson Daly has officially joined NBC News and "Today," the network announced Thursday.
Daly will become the host of "The Orange Room." In a note to staffers, NBC News president Deborah Turness described it as "a brand new, state-of-the-art interactive digital studio that will allow our 'Today' team and fans of the show to connect using social media and a variety of other exciting digital platforms."
The room—which is not a metaphor, but an actual room—will be unveiled on Monday, when the show moves into a revamped set.
In a video, Daly said he will be the "digital doorman" for the "Today" audience:
Daly will continue his duties as host of "The Voice."
The announcement follows months of increasingly frequent appearances by Daly on the show. Despite a lack of a journalism background, he even filled in for Matt Lauer once, with somewhat awkward results.
Daly's ascension also set off inevitable questions about the future of the show. Matt Lauer is likely to step down as co-host in the next few years, and several journalists wondered whether Daly was being tested as a possible replacement—and a rival to current 9 AM host Willie Geist:
— Brian Stelter (@brianstelter) September 12, 2013
Daly has proven to be a very good host already- on "The Voice," of course. Willie Geist should be worried: A rival for the crown in place.
— vernejgay (@vernejgay) September 12, 2013