The highly-anticipated "Breaking Bad" series finale is on Sunday and advertisers are willing to pay a pretty penny to annoy you with ads during the commercial breaks.
AMC is charging as much as $400,000 for a 30-second advertising spot during the show, AdAge reports, citing anonymous media buyers. That price tag would put "Breaking Bad" commercials in the same price range as other popular television series like "American Idol" and "Modern Family."
AMC did not respond immediately to a request for comment by The Huffington Post, but a spokesperson declined to comment on ad pricing to The New York Times.
The show's consistently growing audience is one of the reasons why AMC can charge companies so much for the highly-coveted airtime. In 2008, 1.2 million people watched the premiere and now the audience has reached more than 6 million fans, according to the Times.
In fact, as Business Insider pointed out Sunday, "Breaking Bad's" audience still hasn't peaked. This makes the show stand out among other popular television series like "The West Wing," "The Wire" and "The Sopranos," which all saw their audiences peak before the final episode.
The drama has been so successful that it created a small economic boom for Albuquerque, New Mexico where the show takes place, the Times reports. With tourism steadily rising in the city during the six years since the premiere, businesses have started to cater to visitors looking to get a "Breaking Bad" experience. For example, in the past year, local candy store owner Debbie Ball has sold 35,000 bags of blue rock candy that she made to resemble the blue meth Bryan Cranston's character Walter White produces on the show.