10/16/2013 01:38 pm ET

'Positivo' Campaign Wants To Stop Stigma Associated With AIDS

PHILADELPHIA (CBS) - With the AIDS Walk Philly just days away, a queer Latino group is carrying out a new campaign to stop the stigma associated with HIV and AIDS in North Philadelphia.

Latinos make more than 13-percent of new HIV cases and, according to statistics, they are less likely to get tested. Experts believe the stigma of having HIV could discourage early testing. So “Positivo” is all about transforming negative attitudes about having HIV into positive.

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