HUFFINGTON POST
12/02/2013 11:32 am ET

Would You Hold the Mayo If the Receipt Suggested It?

SmartReceipts

Here is a famous finding from social psychology. If you want to encourage people to get vaccinated against some disease, it helps to educate them about the benefits of vaccination. But you’ll have a much bigger impact if you give people a map, showing them exactly where to go to get a shot.

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