01/13/2014 10:57 am ET Updated Dec 06, 2017

How To Conceal Wrinkles Without Looking Pasty, From Katia Beauchamp (VIDEO)

When it comes to concealing wrinkles, Co-Founder and Co-CEO of Birchbox Katia Beauchamp had some expert tips to share.

“The point is that you want to make sure that the products you use are wet,” said Katia. Dryness makes wrinkles stand out, so moisturizing products that aren’t super dry can help naturally conceal wrinkles.

“Foundation or even a tinted moisturizer can often be better than a concealer, since they are more penetrating and have more movement,” said Katia. Most importantly, stay away from powders, as these will dry out the skin, highlighting wrinkles instead of disguising them.

For more of Katia's winter beauty tips, see the slideshow below:

Katia Beauchamp's Beauty Tips

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