When Hector Cruz's wife gave birth to their daughter, Sophia, he experienced first-hand issues that many breastfeeding moms face. Dads aren't educated enough about nursing, the act is sexualized wrongly, and feeding your baby in public is frowned upon, all too often.
His response was Project Breastfeeding, a photo series of dads pretending to nurse with the words "If I Could, I Would" imprinted on the images.
"I believe that the only way to really begin to get rid of the stigma that surrounds public breastfeeding begins with men," Cruz wrote in an email to The Huffington Post. "We need to educate men. If we educate men, we have empowered women, and the whole stigma of public breastfeeding goes out the window."
In addition to the photos, Project Breastfeeding is raising money to launch co-ed breastfeeding support classes in 2015.