Chipotle's Prices Are Rising Faster Than Expected, But Customers Don't Care

Chipotle Is Making Big Changes But Nobody Really Cares
An employee prepares a Chipotle Mexican Grill burrito at the Sunset and Vine store in Hollywood, California, U.S., on Tuesday, July 16, 2013. Chipotle Mexican Grill Inc. is scheduled to release earnings data on July 18. Photographer: Patrick T. Fallon/Bloomberg via Getty Images
An employee prepares a Chipotle Mexican Grill burrito at the Sunset and Vine store in Hollywood, California, U.S., on Tuesday, July 16, 2013. Chipotle Mexican Grill Inc. is scheduled to release earnings data on July 18. Photographer: Patrick T. Fallon/Bloomberg via Getty Images

When the Mexican food chain Chipotle announced on its most recent earnings call that it will raise prices companywide for the first time in three years due to rising beef, dairy, and avocado prices, the company was somewhat vague about the increases, saying only that they would start in the second quarter. But the price increases are happening at a faster clip than expected, and may be larger than initially thought, according to an analyst note from Credit Suisse.

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