06/30/2014 10:17 am ET Updated Jun 30, 2014

The Best Form Of Birth Control Is The One No One Is Using

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Up against bad PR and a lack of awareness, reproductive health groups are leading the charge to make the IUD a first line of defense against unplanned pregnancy. It won’t be easy.

Most women have been there: sitting in their gynecologist’s office, having yet another unsatisfying conversation about yet another unsatisfying form of birth control, wanting to try something new.

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