07/17/2014 02:36 pm ET Updated Dec 06, 2017

This Photo Proves 'Get Thin Quick' Schemes Aren't New At All

Magic pills, quick slim-down plans and fitness gadgetry for the "lazy" litter the landscape -- from Dr. Oz's TV show to the banner ads on Facebook. And if we didn't know better, we might think they're a modern invention -- distortions of real, contemporary science or merely a sign of the cynical times.

So let us comfort ourselves in the knowledge that we come by this, shall we say, optimism honestly. Here's a photo of a midcentury model trying out the latest in "weight reducing" technology -- a mechanized belt meant to work out one's hips and buttocks muscles without bothering with exertion. Dream on, "Alaskan beauty" Terry Walker!

Alaskan beauty Terry Walker using supposed weight reducing machine w. belts that encircle hips & buttocks.
(Photo by Time Life Pictures/Mansell/Time Life Pictures/Getty Images)