"Excuse me," asks the boy. "Can I have a light?"
So begins a surprising social experiment in which 9-year-old Jensen, cigarette in hand, approaches a series of smoking adults and asks if they can help him do the same.
"You smoke? Really?!? But you are so young," responds one woman, who dutifully proceeds to offer to light up young Jensen's cigarette.
Another man responds to Jensen's request with a flat-out, "No," then adds, "You're a child ... [I smoke] because I'm addicted."
Yet another woman goes one step further, asking how Jensen came by the cigarettes, then physically taking them away from the boy.
More than one are a tough question after telling Jensen he shouldn't smoke: "Then why do you do it?"
WATCH the full 'kid smoking experiment,' above.