The beards are back in town.
The men of NBC's "Today" will once again participate in "No-Shave November" -- aptly titled "No-Shave Today" in "Today" land -- to help raise awareness for men's health causes and also just to prove their rugged, burly, macho manliness to the clean-shaven masses.
Now, facial hair doesn't grow on trees (it grows on men), and there are a number of aesthetic factors that contribute to a perfectly manicured mustachio and beard. Bushiness, for example. Symmetry. Color and composition. The way the morning light reflects off of each individual hair. This month, Matt Lauer, Al Roker, Willie Geist and Carson Daly will all be periodically judged on these categories by the beard experts at HuffPost Media, as well as their ability to eat meals without getting bits of food caught in their whiskers.
Let the games begin.