IMPACT
11/13/2014 11:36 am ET Updated Nov 13, 2014

Why It Took So Long For Google And Facebook To Donate Cash To Ebola Fight

Bloomberg via Getty Images

Until last week, there was one group largely missing from the list of Ebola donors: Silicon Valley companies.

Facebook’s and Google’s donation campaigns arrived months into an outbreak that in early summer had already been deemed “the worst Ebola outbreak in history.” And while their giving initiatives are generous — Facebook leveraged valuable online real estate for donation banners, while Google has already raised $5.1 million with its double-matched donations — it’s hard not to ask a lingering question: Why not sooner?

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