After emptying their wallets on Black Friday and Cyber Monday, consumers can now put their money where their hearts are.
December 2 marks the third annual Giving Tuesday, the philanthropic campaign that concludes two of the year’s biggest shopping events with some selflessness.
Established by the United Nations Foundation and the 92nd Street Y, the initiative connects donors with nonprofits and awareness campaigns that have set some pretty sizable goals for such a young mission.
But considering that Giving Tuesday has already impressed President Obama and raised $19.2 million last year -- a 90 percent increase from 2012 -- there’s a good chance those ambitious goals will be met.
Giving Tuesday has connected with more than 18,000 partners in the U.S., and thousands more worldwide.
The Avon Foundation for Women, for example, has partnered with the National Domestic Violence Hotline this year to raise $1 million to support domestic violence groups. The #UNselfie campaign urges supporters to show off their best duck lips and giving strategies on social media.
Find out how you can get involved in your neighborhood here and learn more about some notable Giving Tuesday highlights in our liveblog that will be updated throughout the day.
12/02/2014 6:40 PM EST
Support Kids With Cancer Just By Shopping And Tweeting
St. Jude Children’s Research Hospital has partnered with a number of sponsors this Giving Tuesday to help kids with cancer. Brooks Brothers is donating 5 percent of online sales on Tuesday to the organization and the NFL made St. Jude its charity of choice for the daylong donation campaign. And every time you retweet this message through the end of the month, CVS will donate a dollar to St. Jude. Find out more about how you can get involved here.
12/02/2014 5:01 PM EST
Here's How You Can Help Ebola Victims
Nearly 6,000 people have died from the Ebola outbreak in West Africa and Doctors Without Borders warned on Tuesday that the international response has been “slow and uneven.” Learn more about the organizations that are making the biggest difference on the ground and how you can help support their efforts here.
12/02/2014 4:45 PM EST
Help Struggling Syrian Refugees Get Something To Eat
Due to a funding crisis, the UN’s World Food Programme (WFP) announced on Monday that it had to suspend its food voucher program, which served 1.7 million Syrian refugees. Learn more about WFP’s work and how you can help here. Tweet your donation story with the hashtags #GivingTuesday and #CreateChange and Adobe will donate 10 dollars to the World Food Programme.
12/02/2014 4:11 PM EST
Make Sure Homeless And At-Risk Kids Get The Healthcare They Need
12/02/2014 3:44 PM EST
Retweet This To Help Build A School In Ghana
12/02/2014 3:38 PM EST
Your Giving Tuesday Tweets Can Feed People In Need
12/02/2014 2:58 PM EST
An Anonymous Donor Will Match Your Contribution To Save The Children
12/02/2014 2:49 PM EST
Each Time You Shorten A Link, You Can Help The World
Every month, Bitly shortens 600 million links and it’s working to translate the process into a charitable opportunity. Together with the American Red Cross, Bitly has launched Hope.ly. The site abbreviates links and adds on a red ribbon, which encourages users to give money to the Red Cross. It will be available through the end of the month. Find out more here.
12/02/2014 2:34 PM EST
Provide 1 Of The Most Requested Items At Food Banks
Milk is one of the most requested items at food banks and the first-ever Great American Milk Drive is making sure that hungry families get access to this nutritious beverage. To help households in need, make a donation online -- which a number of companies and farmers will match through the end of the month. Every time you share the group’s video, a gallon of milk will be donated to one of Feeding America’s 200 food banks. Find out more about the Great American Milk Drive here.
12/02/2014 1:48 PM EST
Give Bikes To Kids So They Can Go To School
For students living in Tanzania, getting an education often means trekking 20 miles to the nearest school. To make sure that a lack of transportation doesn’t keep kids from learning, Cyclones –- a social bicycling club –- is raising funds to buy bikes for grade school kids in the rural areas. The group hopes to raise enough funds to help 2,500 students. Learn more about the campaign here.